The Glossy Podcast

There's no denying Dao-Yi Chow's influence in the fashion industry, especially menswear. Chow's worked with Sean John and Donna Karen, and he co-founded the CFDA award-winning brand Public School. Now, along with NFL quarterback Tom Brady and Jens Grede, founder of Frame and Skims, Chow is behind Brady's namesake apparel brand, which launched in January 2022. Shaped by Chow, the brand's creative director, Brady's key attributes include intentionality and functionality. "This is the first time [I've designed pure performance wear], and it's been a really enjoyable journey. The way we approach design at Brady is a lot more intentional than in my past work. It's thinking about the end user in intentional ways and approaching development -- whether that's [a product's] silhouette or fabric textile -- in a very clear way," Chow said on the latest episode of The Glossy Podcast. "I'm not saying I haven't designed in a clear way before, but it was a lot more subjective. The design process [at Brady] is less about try