The Glossy Podcast
Frame founder Jens Grede: 'The era of a brand dictating a lifestyle is over'
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:34:36
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Sinopsis
Frame -- which started as a side project for founders Jens Grede and Erik Torstensson while working full time at the agency they started, Wednesday -- is on track to hit $120 million sales in its sixth year. Grede joined the Glossy Podcast to talk about why he doesn’t worry much about distribution strategies, what's behind his brand’s approach to being a lifestyle business and how it places limitations on itself in terms of growth.