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Sinopsis

Arno is Co-Founder & CTO of Sana Commerce - https://www.sana-commerce.com He is also the host of the B2B E‑Commerce Integrated Podcast Arno has been working in the B2B eCommerce space for almost 13 years Arno knows the good, the nad and the ugly when it comes to successful B2B eCommerce projects Arno also deeply understands the opportunity that B2B eCommerce presents for legacy B2B brands that do not offer eCommerce to their customers today In this episode, Jason & Arno discuss his background in B2B commerce, how Sana came to be and how B2B merchants can help ensure B2B eCommerce project success and high channel adoption rates by their customers You can check our sponsor for this episode here: Mikata