Nicole Bremner

Why it's imperative that we rethink fast fashion with Áslaug Magnúsdóttir, sustainable fashion expert, investor and CEO of Katla #84

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Sinopsis

EP84: “In the traditional fashion industry, there’s about 30-40% over production on average every season – if you can find a way to tackle that, you’re tackling a big part of the problem.” Did you know that the fashion industry emits more carbon than the airlines and maritime industries combined? The effect of fast fashion on the environment is an issue that has been highlighted more frequently in the press in recent years but is enough being done? Today my guest is Aslaug Magnusdottir, an Icelandic fashion entrepreneur responsible for the launch of luxury women’s fashion e-commerce site Moda Operandi, customisable women’s fashion store Tinker Tailor and sustainable fashion brand Katla. Sustainable fashion has shaped Áslaug's career but through her American-based, Icelandic-focused brand, Katla, she has created a company centred around on-demand manufacturing to produce clothes that are kind to the environment, people and animals. Katla clothing also has a unique tracking number so purchasers can learn a