Hashtag Authentic - For Small Businesses, Bloggers And Online Creatives

Things We Talk About In This Episode:The business idea that grew out of Maressa’s own creative slumpHow important it is to value creativity (Maressa says it’s the uniqueness that makes us human) even if the people around us - and society in general - don’t recognise the valueThe challenge of finding the balance on Instagram (and elsewhere) between “what I want to share” and “what people want”Developing an Instagram account that creates space for you to be a whole person, and that can evolve alongside your interestsHow talking to camera on video became a way for Maressa to make her content more accessible to people with visual and hearing disabilitiesThe way in which Maressa uses her platform to talk about anti-racism, in a way that started out from a need to share and evolved into a process of very personal and vulnerable educationTalking to our children about racism (“we need to see colour in order to see privilege”)Maressa’s Patreon space: why she started it, how she structures it, and how creating a paid s