Boost Your Boutique With Emily Benson

1:04.0 My name is Darlene Mitchell and I am a retail business strategist. And my strength really is around inventory and profitability. So I help business boutique owners. Understanding inventory strategies so they can have legacy, not just so they can have a business, but they can have a legacy business, a business that stays around. 1:32.8 I was in corporate retail for 25 plus years. And what I do now is exactly what I did in corporate retail1:51.4 I'm teaching my clients what I learned in big retail and fortune 500 retail.2:12.7 There's a lot of money. There's a lot of trajectory. Like it's a great career, I think for anyone interested in fashion or selling or like how products get to the floor.2:29.8 You are not born with this knowledge. Retail math is very different math than math. 5:43.5 So like a buyer or a merchant, like depending on what the company kind of called it, that's like the lead business person now who I think is like the most similar to like a boutique owner.11:06.2 I don't care