Am/pm Podcast: How To Sell Private Label Products On Amazon Fba With Manny Coats

#390 - Beyond Amazon: Navigating Direct-To-Consumer Terrain with Brian Williams

Informações:

Sinopsis

Unlock the full potential of your e-commerce ambitions with Brian Williams, our expert guest, guiding you through a ton of effective strategies and real-world applications. From the art of creating impactful Facebook ad campaigns to the wonders of location-themed swag at trade shows, Brian doesn't shy away from diving into the details that can make or break your online business. We tackle the transition from Amazon to Shopify, unveiling how pivoting to direct-to-consumer or D2C can reveal untapped revenue streams and substantial growth opportunities for your brand.   Embark on a journey through the evolution of digital advertising, where memories of Super Bowl ad extravaganzas give way to the precision of PPC and cookie-based tracking systems. Brian’s personal narrative, from his early days at Ubid to the thrill of catapulting sales on Amazon, underpins the conversation with a chronicle of the ever-changing e-commerce landscape. Brian and Kevin dissect the anatomy of a successful sales funnel and the surprisi