A Well-designed Business® | Interior Design | Designers | Business |interior Design Success

Today with Lane McNab: Welcome to A Well-Designed Business. Today I’m joined by Lane McNab. Lane runs a successful interior design business, Lane McNab Interiors, but, like so many of you, she found herself wanting to diversify. That desire eventually led to the birth of Guild by LMI, Lane’s furniture line.  Starting a furniture line, or adding any facet of the business, takes a lot of work. Today, Lane is sharing a spotlight on the challenges she faced and how she overcame them along the way. Pick it apart: [1:41] Lane shares what drove her to start her line and how her core values guided her in her endeavor.  [20:08] Lane discusses how she navigated production for her line, and how that has changed as the line has started to thrive.  [27:45] Lane details how to balance a commitment to sustainability and high-quality.  [32:02] Lane shares insights into the process of working in showrooms and the lessons she had to learn as she navigated that world.  [48:27] LuAnn and Lane discuss the nitty-gritty de