So Money With Farnoosh Torabi

The newest guest in our #BlackWealthMatters series is entrepreneur Yemi Rose. He is the founder of OfColor, a digital financial wellness platform focused on providing content and banking tools built around how people of color save, spend, and build our legacies differently.We discuss the role financial services has played and continues to play in widening the racial wealth gap.Growing up in Jamaica and the differences of “being Black” there versus here in the United States.Why we may want to rethink the expression “racial wealth gap.” Does it deserve a renaming?How his startup OfColor will provide better access to financial tools and education to an underserved community.Yemi has spent almost two decades at the intersection of financial services and communications/marketing focused on financial wellness, most recently as the Vice President of Financial Wellness Enterprise Initiatives with Prudential Financials’ Global Communications Group.In this most recent role, he led the development of Prudential’s Financ