Gut + Science - Real Talk With Ceos On Culture, Data, And Decision-making

Jennefer Pursifull is the VP of Marketing and Sales at Medxcel, where she believes in the importance of collaboration. At Medxcel, Marketing and HR join forces to increase overall engagement of both clients and employees. She knows when you have employees who are proud of the company, telling their stories is the best way to spread a company’s brand. In this episode, you’ll learn how she builds brand ambassadors by equipping people to tell their stories . Truth You Can Act On   1. Align Marketing and HR   Supporting Quote  Jennefer Pursifull: “We have a research side of our marketing group, and they really do the customer relationship survey. They oversee our service, transactional surveys on customer satisfaction, and then they do this piece of associate engagement research. And in the last year we have developed an associate index that we combined with our relationship and service, transactional service strategy to create a health index for our remote sites. Our associates do their job out in hospitals and