Your Creative Push

222: The Penny Drop Moment (w/ Mike Kus)

Informações:

Sinopsis

Mike is a UK based designer specializing in Web/UI Design, Graphic Design, Branding, Illustration & Photography. He has a worldwide client roster and his work is regularly featured in design related publications. Mike is also a regular speaker at design & tech conferences. Full shownotes: http://yourcreativepush.com/mikekus In this episode, Mike discusses: -How he feels as if he was predisposed to become a designer from a young age. -Working as a graphic designer for The Body Shop. -His entrance into the world of web design. -The story of his creative block while trying to design for Carsonified and the “penny drop moment” that cracked the block. -The strategy he employs to avoid creative blocks and to get to the thesis of what he is going to create for a company. -Developing a “single sentence” that encompasses what a company is all about and what his design will attempt to portray. -Being a black sheep in the face of trends. -How he attempts to create a unique identity for each of the companies that