The Membership Guys Podcast - Practical Advice For Membership Website Owners

In this episode, I discuss the most critical mistake that I see far too many membership business owners making—neglecting their new member onboarding process.I emphasize why onboarding isn’t just a nice-to-have, but a fundamental pillar for ensuring member retention and long-term business success.Drawing on over a decade of experience, I break down actionable strategies to set new members up for a positive, engaging start.Whether you’re brand new or running a well-established membership, these insights will help you avoid costly pitfalls and boost your retention rates.In this episode:Why is the new member onboarding process so crucial for the success of a membership business?What typically goes wrong when onboarding is overlooked or poorly executed?What are the four essential steps that every onboarding strategy should include?How can membership owners improve their current onboarding experience to increase member retention and satisfaction?Thank You For ListeningI really appreciate you choosing us and for su