Social Media Church Podcast

How Churches Can Win on Social Media with Haley Cousins

Informações:

Sinopsis

Welcome to Digital Media Church (formerly the SMC Podcast)! In the latest episode of Digital Media Church, host Matt Williams sits down with Haley Cousins, Digital Marketing Director at Crossroads Church, to explore how modern ministries can navigate the digital landscape with theological depth and strategic clarity.  Haley shares her professional experiences—from serving as Saddleback Church's very first social media manager to her current leadership role—offering a unique perspective on why social media must be viewed as a dedicated ministry space rather than a mere marketing channel. Central to their conversation is the "Connect, Teach, Share" framework inspired by John 4, which provides a biblical foundation for digital engagement.  Learn how churches can move beyond metrics to measure true ministerial success. Discover practical tips on digital ministry and how small churches with limited budgets can thrive online by balancing authenticity and humor with a commitment to excellence.  Matt and Haley also u