Dear Art Producer

017: Eden Alaxanian, Senior Art Producer at MullenLowe in Boston

Informações:

Sinopsis

From one side to the other: Eden Alexanian went from being a producer for a photographer to Senior Art Producer and four years in art production is enough to see changes in the industry! Tune in for an interview on integrated campaigns, the importance of treatments and how your rep keeps you up to date!   Key Takeaways [:31] Heather introduces Eden Alaxanian and asks her guest to talk about who she is, where she is from, and how she found her way into art production. [5:35] Getting to know people is one aspect of getting better at your job, but getting to know what a job means to a person is something that Eden learned while working as a producer and tries to remember each time she treats a new project. [9:00] Eden touches on the questions she fields after a bid is turned down. [10:11] In the name of transparency and to save everyone some time, Eden tries to share the budgets up front. [13:03] Eden walks us through her side of the process once she’s received an estimate, from the cost consultants to the treat