Data Gurus

Sima is excited to welcome Erinn Taylor as her guest for today’s podcast. Erinn is the Executive Vice President of Product and Platform at Canvs AI. He has had a breadth of experience within the field of market research. Some of Erinn’s background Erinn grew up in market research. He worked his way up at several different organizations. About a year ago, he met the founder of Canvs and was intrigued with what he was doing related to text analytics, so he joined Canvs. A great year Canvs had a great year last year. They have done a lot technology-wise, and they have grown the platform. Canvs Canvs is a text analytics platform, and they think it is the best solution in marketing. They call it an evolution of sentiment analysis because they use more nuanced emotions. They take data and analyze it and provide themes and insights directly from the consumer. The organization is about six or seven years old. They work with companies like Disney and Netflix. Speaking unnaturally With the technology they were using, t