Consulting Growth

Agency culture becomes increasingly important as the firm grows in size and value. While some may think of the in-office perks like craft beer on tap and foosball tables, culture is really about being clear on what the company stands for.My guest today is Robert Glazer, CEO of Acceleration Partners, and he's sharing how he's building his company's culture, the lessons he's learned growing his marketing firm, and how he's working to create a culture he loves that excites him and his colleagues to go to work every day.In this episode, we'll be talking about: Results vs. Relationships What culture is Accountability in building culture The 3 buckets of employee problems and how to avoid them While growing an agency, what's more important: results or a relationship? On the one hand, if you have a relationship, you're in a great spot, but if you don't have either results nor a relationship, you're more than likely in a rough position. If you had to choose between the two, your chances of retaining a client are prob