Data Gurus

Welcome to another exciting and informative episode of the Data Gurus podcast! Sima is excited to have Mike Stevens, the Founder of Insight Platforms, as her guest for today’s show.  Mike is joining Sima today to talk about his company, Insight Platforms, and discuss the changes happening in the data and insights space. About Insight Platforms Insight Platforms was originated as a directory of platforms for insights, software, and data tools, across the spectrum of market research, UX research, CX research, and analytics. The Genesis of Insight Platforms Mike has always worked in the intersection between insight, marketing strategy, and technology. The genesis of Insight Platforms was Mike’s consulting business, where he did lots of advisory work around digital transformation. A surprising number of new startups were happening in that space, so he built a directory. Mike’s background In the late 1990s, Mike started his career working in a niche boutique marketing strategy consulting business, helping peopl