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#188 - Saturday Morning Book Review: “The Challenger Sale: Taking Control of the Customer Conversation” by Matt Dixon and Brent Adamson | Ken Newhouse – FunnelTribes.com | Online Business, Marketing, Funnels, Sales, Tribe-Building Coaching & Trainin
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:15:26
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Sinopsis
The book is based on real-world “in the trenches” data where the authors performed one of the largest studies of its kind. Their research included over 6K+ salespeople & 90+ companies across different industries for the purposes of determining the characteristics of successful sales reps. After collecting & sorting through all the data, they assembled what many believe is a roadmap that can help you sell consistently & more effectively. I highly recommend this book.
