The Entrepreneurs Library With Wade Danielson

In this episode Doug Sandler gives a full preview of his book, Nice Guys Finish First, where he discusses how a great experience can make someone a customer for life.In his book Sandler shares a very original consultative approach to putting the “human” back into client relationships in order to build trust that results in exceptional customer service. The goal of the book is to show you how to advise customers on making good decisions, build a longer lasting relationship with them, and develop a stronger sense of personal character.This book is perfect for entrepreneurs who are having a hard time keeping customers and need a practical way to overcome the challenge of taking their business from good to extraordinary.About Doug Sandler:“I spent 48 years running an entertainment business as a DJ. About two years ago I turned a switch and decided that I could teach people to do what I have done which is build a business.A few years ago I made a call to a credit card company and I was asked to enter my sixteen di