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Designing the future of food: Mold magazine subverts the traditions of food publishing

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Sinopsis

"The only thing for sale in this magazine is our ideas." Everyone knows that food magazines are supposed to be full of delicious recipes and gorgeous photography of dishes that you can either buy or make for yourself in your fantastically successful life. But Mold takes a different approach – instead of promoting aspirational images, it questions why we eat the things we do, and how that might need to change if we're going to meet the demands of feeding a rapidly expanding global population. In this episode, editor and founder LinYee Yuan explains the thinking behind her exciting, provocative magazine, and considers what the future may hold for Mold.