The Wedding Biz - Behind The Scenes Of The Wedding Business

On today’s show we hear from Ines and Veronica of Ines Di Santo, a bridal and evening gown couture dress designer. We learn how Ines grew up with the deep creative passion to having her business now.     Show Highlights: Where the passion got ignited Ines tells her incredible and unique story about growing up including her traumatic move from Buenos Aires to Toronto Ines’s biggest dream in her life was to have a daughter and she is the passion of Ines’s life Ines first wedding dress she made and how she obtained her first sewing machine How Ines convinced a bank for a loan for her first fashion show Veronica growing up in the industry with her mother Veronica’s passion first being in film before it became couture gowns What Veronica’s roll evolved from, was when she started helping her mother, to what it is now How Ines got the exclusive on materials How Ines got distribution Weddings gowns are memories The importance of choosing a gown for your personality Some details on the technique of designing the dres