The Wedding Biz - Behind The Scenes Of The Wedding Business

Episode 159 THE NEXT LEVEL: JENNIFER STEIN Discusses MEGHAN ELY, Using PR and Marketing Techniques to Brand Yourself and Create the World’s Finest Weddings

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Sinopsis

In this episode of The Next Level, Andy Kushner and guest co-host, Jennifer Stein, discuss key topics from last week’s interview with Meghan Ely. Jennifer is the Owner, Publisher, and Editor in Chief of Destination I Do Magazine. Welcome to another episode of The Next Level, in which I have a guest co-host, and the two of us talk about my recent interview of the week. This week we discuss how Meghan Ely was able to combine her love of marketing, PR, and wedding planning to carve a unique niche in the lux wedding industry. Another important topic that Meghan has a great handle on is the evolution of the industry. Jennifer and I discuss how important it is to stay relevant and not be dependent on other outlets for PR, marketing, or other revenue-generating activities. We also talk about outside the box thinking, pitching, and so much more. Show Highlights: [02:32] We kick off the show with Jennifer sharing a little bit about her magical trip to Sorrento, Italy. [03:36] We discuss how Meghan talked about stayin