Catalyst Sale Podcast: Sales Training | Sales Strategy | B2b | Selling | Marketing

On the first episode of 2022, Dan Pontefract joins Mike. They have a great discussion about the future of organizations and horizontal ignition.  Key Takeaways: We need to ask - “what can we do better to develop cross-functional skills?” Horizontal Ignition - create awareness, job shadow, understand where others in other job roles are coming from Horizontal ignition is a mindset. If looking to start the horizontal ignition concept in your organization, start in one unit and use the Tiger Team Concept. Be proactive We need to build bridges within organizations Organizations are made up of a culture of cultures. Build bridges between units so that we can know, empathize, respect and be compassionate about how other roles function. Show Links: Horizontal Ignition Article www.danpontefract.com Lead, Care, Win: How To Become A Leader Who Matters Thank You  Please send listener questions and feedback to podcast@catalystsale.com or contact us directly on twitter  or LinkedIn. This podcast is brought to you by