Dear Art Producer

Nelson Luesse is a Senior Integrated Print Producer at Argonaut. He is a native New Yorker who, after a stint in the Navy, settled in the San Francisco area. His first job in advertising was at Goodby, Silverstein & Partners where he worked on Alaska Airlines, Starbucks, and Nike. Now with Argonaut he works on Cricket Wireless, NerdWallet, and the Zebra and enjoys developing his talents in all forms of production, not just print.    In their conversation, Heather and Nelson explore the role of the producer and how some things have changed during the pandemic.    In an industry where the rules are always changing, it’s helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work. More about our guest: Find Nelson Luesse on LinkedIn here.  Mentions:  Le Book More about your host: Heather Elder’s Bio Heather Elder’s Blog Heather Elder on Instagram