Leveraging Thought Leadership With Peter Winick

While many things in Thought Leadership have changed over the years, one constant is the appreciation of a great subject matter expert. But how do we find those experts? To examine modern methods of developing a reputation and gaining the trust of your audience, we’ve invited Kevin Eikenberry, Chief Potential Officer at The Kevin Eikenberry Group, a leadership and learning consulting company. He's also the best-selling author of Remarkable Leadership: Unleashing Your Leadership Potential One Skill at a Time and The Long-Distance Leader: Rules for a Remarkable Remote Leadership. When Kevin started as a speaker and consultant, thought leaders had far less options for building a platform. You could make a website, start blogging, or pay a PR firm to get your name out there - but those methods are outdated, and lack greater appeal. Modern social media offers an almost overwhelming number of options, and it's smart to utilize many different platforms to get the word out about your content. Kevin discusses the p