Knowledge@wharton
Want to Make Retail Customers Happy? Give Them a ‘Wow’ Experience
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:07
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Sinopsis
What defines a “wow” depends on the shopper and type of store but hassle-free customer support is at the top of the list according to a recent study from Wharton’s Baker Retailing Center and The Verde Group. See acast.com/privacy for privacy and opt-out information.