Listen In

How can you get more value through team collaboration and understanding what your customer really needs?   Teresa Torres is an internationally acclaimed author, speaker, and coach who helps teams gain valuable insights from their customer interviews, run effective product experiments, and drive product outcomes that create value for their customers and their businesses. She teaches teams how to connect the dots between their research activities and their product decisions, inspiring confidence that they are on the right track.    In this episode, Teresa shares her experience about how listening is filtered by what we hear based on our past experience and knowledge. If you are working on a team to listen to customer needs, it’s only natural that we have different perceptions of what happened in a customer interview. Instead of discussing who is right and who is wrong, what if everyone saw one piece of the puzzle. Instead, how can we listen to and synthesize information in a structured way to create products th