Media Unplugged - Inside The Business Of Media - Video / Digital / Audio / Advertising / Culture

Here comes the digital media shakeout! And...A recipe to reinvent your legacy media company. Plus, rants and raves about the faux innovations from Staples, Pepsico, and others, and how KFC gets the media to do the marketing for them. Brand authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.