Digital, New Tech & Brand Strategy - Minterdial.com

Minter Dialogue Episode #77 -- This interview, recorded on October 11, 2013, is with Joe Fernandez, co-founder and CEO of Klout, a system that helps identify and engage with influencers. Joe presented at this year's Hub Forum in Paris. I took the chance to record this conversation on the fly. Lots of interesting insights and talking points with regard to the whole area of influence marketing. Sincerely, hope you'll enjoy the show.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #76 -- This interview, recorded on October 1, 2013, is with Max Mason, founder and owner of Big Bang Restaurants, based in Oxford, England. Max is an SMB entrepreneur, running a restaurant that has integrated some new pioneering digital technologies. I always enjoy the chance to talk about more operational activities and there's nothing more down to earth than a man running his own business. Plus, if you're in the area, Max has an offer for listeners of the podcast! Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue Episode #75 -- This interview, recorded on Sept 10, 2013, is with Daniel Rowles. Daniel is Managing Director of TargetInternet.com and, along with Ciaran Rogers, is host of the well-reputed Digital Marketing Podcast (out of the UK). In my conversation with Daniel, we talk about mobile marketing, digital branding, how to fend off a hack attack, creating a digital marketing strategy and much more. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #74 -- This interview, recorded on September 3 2013, is with Lutz Finger, author, blogger, entrepreneur and consultant and a BIG specialist of BIG DATA. I met Lutz, a fellow INSEADer, at the Future Media Forum 2013 in Moscow. Lutz is about to join LinkedIn to bring his big data expertise to them. In this interview, we discuss what is big data for a company, how to explore and exploit it, as well as some of the necessary tools and ways to organize oneself. For anyone wishing to get deeper into Big Data for Business, Lutz is an interesting source and resource! Enjoy the show.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #73.This interview, recorded on Sept 6, 2013, is with Vincent Ducrey. In this podcast, we talk about the upcoming HUB FORUM, in Paris, which he founded with Emmanuel Vivier, 4 years ago. The Hub Forum is now a landmark event in the world of digital in Paris. Come hear about the upcoming Hub Forum -- at which there are some 70 speakers, including many top international high profile names. We also discuss Vincent's other projects around innovation, including Innovation Week, which he and his team have launched as well as what's needed to help stimulate innovation in France.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #72This interview, recorded on August 30 2013, is with Faisal Kapadia, aka FK, or @faisalkapadia on Twitter. Faisal is an author, blogger, podcaster, entrepreneur and social activist, achieving some extraordinary things in Pakistan. Thanks to his determination and social media, Faisal has notably helped found SA Relief, crowdsourced funding relief for disaster-struck areas. Faisal is also in charge of social media for Mindmap Pakistan, a consultancy offering leading SM and digital PR services. Come and enjoy this interview of a man truly on a mission.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #71. This interview, recorded on August 22 2013, is with Thibault Villet, co-founder and CEO of Glamour Sales China, a luxury flash sale site, and part of the Glamour Sales Group. Having met Thibault in Shanghai this summer, we recorded this show, to talk about the Glamour Sales business model and some of their keys to success in a market where eCommerce is growing very rapidly. We also discuss the differences of the Asian market online versus Europe/NAM. It's a fascinating market. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #70.This interview is with RJ Friedlander, the brother of a friend from Austin and who is doing great things in the Ratings & Reviews area for hotels out of Barcelona. RJ has a long history of digital in business and understands deeply the new economy as well as the challenges of implementing such open ratings & review systems in business. Come listen to RJ's insights -- truly worthwhile for all industries, not just tourism.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #69This interview is with Normandy Madden. Recorded on my latest trip to Shanghai, this podcast gives us a glimpse into the Chinese digital market. Normandy is the executive producer of Thoughtful China, a weekly online advertising affairs program, featuring all sorts of personalities and points of view on the issues in China's advertising market. Previously, Normandy was the Asia Editor for Ad Age. Normandy provides some great insights about the Chinese market and the differences that are apparent in the Chinese digital marketing world. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #68.This interview is with a duo of Frenchmen in Moscow: Maximilien Jacquet, CEO, along with Guillaume Le Roy, Managing Director of eStore Agency. Maximilien and Guillaume are co-founders of eStore Agency, based in Moscow, and helping eRetailers to grow online. If eCommerce is still in its infancy in Russia, the market is fascinating, because it is vast and very different and the growth opportunity is thus large. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #67This interview is with Krista Madden, founder of Handpicked Media, an agency that represents bloggers and vloggers from a wide array of areas, including fashion, beauty, parenting, food and travel. Handpicked Media specializes in arranging custom-made relationships between brands and these bloggers which, combined, have over 39 million page views. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #65This interview is with Eric Beard, whom I met at SXSW2013. Eric is Founder and Editor-in-Chief at "A Football Report". In this conversation, we discuss the AFR site and business model, how brands can participate as well as some fun banter about football, or soccer as it's called in the US. It's sort of "Marketing over Football" (to ape one of my favorite podcasts by John Wall and Christopher Penn @ Marketing over Coffee). Enjoy the show.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #64 --This interview is with Dorie Clark, whom I met at SXSW2013. Dorie has just released her new book "Reinventing You: Define Your Brand, Imagine Your Future," published with the Harvard Business Review Press. A former presidential campaign spokesperson in the US, and a professor and lecturer at some of the most prestigious institutions, Dorie is also a frequent contributor to Forbes and the HBR. In this interview, we discuss what it means to define your personal brand, how to measure it and some of the key issues for individuals -- including the CEO -- to develop a personal brand within the company. Some great insights. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast. Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #63 -- This interview is with Christian Holst, co-founder of The Baymard Institute, based in Copenhagen, a research firm focused on how to improve the user experience. In this conversation, we discuss the challenges of making a good eCommerce experience, the difficulties for a luxury brand in eCommerce, some tips and tricks on improving the checkout process and more. Christian shares with us some great and concrete insights.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast. Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #62 -- This interview is with Sterling Proffer, whom I met at SXSW2013. Sterling works at one of the more fascinating and disruptive companies: Vice Media. Vice are publishers, aggregators, curators, and social platforms. As Director of Platform at Vice, Sterling's job is to help them navigate that world and position them across every place the audience can find them. I believe that the lessons for brands are multiple. A stimulating discussion to say the least. Enjoy the show! If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail.com; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to rate/review the show on RateThisPodcast. Otherwise, you can find me @mdial on Twitter. Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #61 -- This interview is with Giles Corbett who runs Libon, as part of the Orange Group. Libon, formerly Live Better On, is an OTT service that provides a radically different experience to voice mail. In this interview, we discuss the Libon business, how it works within the Orange context and some of the prospects for the future.Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast. Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #60This interview is with Doug Hewett, who is the co-founder -- along with Brook Calverly -- and Managing Director at People-Made, a brand consultancy at the cross-section of brand, culture and social. Doug comes from a strong background in branding via the Engage Group and then at Interbrand. Doug and I share a number of common passions and connections. In this podcast, we discuss the challenges faced with organizations in becoming social businesses, including the pitfalls and roadblocks of making the necessary transformation. A vital topic and I hope you'll find a vibrant conversation for anyone interested in branding. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

This interview is with Valorie Reavis, the founder of the LinkUp Marketing Agency, based out in Belmont Shore California, and dedicated to an industry I know only too well: hair and beauty! Valorie is also the mastermind behind the Shout Lounge, a social media and business tool, specialized for professional salons. In fact, Valorie has a strong international background in the beauty business, having worked on the salon business software side. Since it's an area of predilection for me, I wanted to invite Valorie on the show to discuss the opportunities and challenges for small businesses, such as hairdressing salons and spas, to use digital and social media to drive their business. Hope you enjoy the show!Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast. Enjoy the show! Support the show (https://www.patre

Minter Dialogue #58This interview is with Francis Pisani, a truly polyglot esteemed journalist, author and academic from France, who has taught at some of the most established institutions in the world, including Stanford, UC Berkeley, and Universidad Iberoamericana in Mexico. In 2011, Francis launched Winch5, a worldwide tour looking at innovation in its different forms. In this interview with Francis, we discuss some of his lessons learned from his voyage around the world, how innovation is happening in surprising and different ways, and how countries, cities and companies are looking to insert innovation into their DNA. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)

Minter Dialogue #57This interview is with Patrick Powers, a Danish-born entrepreneur, living in greater London. Patrick, who has written a couple of books, runs a vibrant entrepreneurs club in England and works on helping SMBs on their email marketing and social media strategies. If you are interested in social media and email marketing, hopefully you will enjoy Patrick's perspective as well as some tips and tricks and a special offer for his program. Meanwhile, you can comment and find the show notes on themyndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment to go over to iTunes to rate the podcast.Enjoy the show! Support the show (https://www.patreon.com/minterdial)