Sinopsis
Lise Kuecker has owned 4 multi seven-figure businesses across the U.S. and coaches entrepreneurs how to create consistently profitable businesses for themselves. Each one of her businesses became more successful than the one before, including her final business, which was at the brink of shutting down when she purchased it. Within one year it became the #1 profit generator in her little empire, thanks to her strategies to build recurring revenue with high profit margins, revamp its base operating expenses and create a stellar team. She sold her business for multiple 7 figures in 2016. Her mission is to transform other peoples businesses through a full calendar of clients, prices that have real profits behind them, packages that create recurring revenue, world-class client retention rates, and so much more. Are you ready to build your empire?
Episodios
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127: Boutique Fitness is officially a price driven commodity {but it doesn't have to stay that way}. Here's 3 ways to change that today in your studio.
04/07/2017 Duración: 31minIn this episode you’ll learn: How we remove our business from being a commodity Know your unique methodology! Why you should attach a name to your unique mechanism How to paint the picture of your product or service Identify what people will or can do with your services How to united your client with what you are teaching
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126: {Best of} Crash and Learn: Jenna Kutcher
29/06/2017 Duración: 26minIn this episode you’ll learn: How Jenna turned a $300 investment into a successful business for herself How to learn to leverage what you have in assets for your business The difference between being a business owner and an entrepreneur The importance of self-care when running a business Your business can be a direct reflection of your psychological state How to leverage your time and business to make so much more (and work so much less) The way to do business on your own terms
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125: Let's Turn Inventory Management Into Cash Management
27/06/2017 Duración: 32minIn this episode you’ll learn: Everyone has an online business - whether you have a “brick and mortar” or not! Why there’s value in repurposing More isn’t better… Find your profit centers while doing what gets you excited Why email isn’t dead Jordan explains the Google Doc system she created which she calls the Hub, and the six sections it contains
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124: {Best of} Way to Wealth
22/06/2017 Duración: 30minIn this episode you’ll learn: • How wealth gives you freedom, but it doesn’t have to be your top priority • The 4-legged stool of wealth and its relation to different aspects in business • The most important investment you can make right now as a business owner • What’s an employee mindset and how it can affect your business • What is an investment, what is an asset and which one to focus • The difference between good debt and bad debt • Three questions to ask yourself before buying equipment for your business • Different ways you can diversify your business • How to make sure you are not emotionally attached to your business
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123: Avoid Wasting Ten's of Thousands of Dollars on Inefficient Marketing {and get all your social media covered in less than 3 hours a month]
20/06/2017 Duración: 26minIn this episode you’ll learn: • What is a social media editorial calendar • Jordan’s ratio for selling posts frequency compared to other purpose-driven posts • Why you don’t always have to be creating brand new content • What context switching is and how it serves your productivity in a better way • Why people will invest in you if you invest in them first • The difference between creating images and curating images, and how each are used
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122: 63 Minutes with Nancy Castiglioni, Who's Merging Pilates, Travel and A Home Base of Panama Into One Of The Most Exciting Visions I've Ever Seen
15/06/2017 Duración: 35minIn this episode you’ll learn: • How it was love at first sight for Nancy when she was introduced to Pilates • The ways she’s been able to infuse other areas of fitness, like aquatics, with Pilates • How Nancy adapts the movements she teaches so that her students can perform them at home, with no gym required • What she learned from her grandparents and their inspirational story • How she’s built her Instagram following to 50k just by doing what she loves and connecting with others
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121: Add An Additional 6 Figures A Year By Implementing A Simple 3 Step Client Onboarding Process
13/06/2017 Duración: 31minIn this episode you’ll learn: • A simple way to get a customer for life! • Which large company “surprises and delights” its customers (and an example of a small company that’s doing just this) • What is the biggest mistake that companies are making in the client onboarding process • What can go wrong by not educating your client on the process • Three types of people your business will have to cater to • Our three areas of focus for onboarding • What truly makes a really great brand!
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120: Meet Anula Maiberg, Co-Owner of 6th Street Pilates, Who's Bringing Pilates into the Weirdly, Wild Modern Era
08/06/2017 Duración: 54minIn this episode you’ll learn: • The secret to getting more hours back in your day • How every leap forward will reveal more steps you didn’t know were there • Anula’s simple social media strategy - and why it’s not just about getting followers • There’s a bigger discussion going on about body image, and this guest is happy to be a mouthpiece of bravery for the female form • What the #normcore hashtag is all about! • Why we shouldn’t be shameful to explore our body’s movement • There’s room for everyone in pilates – with classical and non-classical movements • How Anula transitioned from employee to co-owner of the studio • The simple agreement she has with all of her clients • How she came to learn that as adults, not everyone is going to like us (and that’s ok)…
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119: 4 Ways to Bring in Your New Client {Without Using Facebook Ads}
06/06/2017 Duración: 35minIn this episode you’ll learn: • How getting back to basics will allow for genuine contact with the people in your community • Who “Alumni Members” are and why it’s so important to re-embrace and engage them • How every lead has a cost (and how you can calculate this number) • The easiest ways to track your leads and why the follow-up must be both personal and time sensitive • A simple tool to attract new clients and add 50-70% revenue to your business • Why it’s beneficial, but not difficult, to create goodwill in your community • How to build an in-house referral program with your brand evangelists!
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118: Meet Jenny Fenig, Who's Turned A Corporate Career Into a Spiritual Coaching Phenomenon
01/06/2017 Duración: 35minIn this episode you’ll learn: • How Jenny discovered the power of following your gifts and knowing what you are meant for • How she was able to develop her coaching models over time • What made Jenny start her own coaching school What it means to her to “comfortably numb” (and how she overcame it!) • How easy to lose yourself in the race to nowhere… • All about life seasons and chapters and how you can embrace them
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117: How I Would Start My Brick and Mortar Business If I Could Do It All Over Again
30/05/2017 Duración: 31minIn this episode you’ll learn: • Why I’m glad for even the “bad” things in my life that have happened • The importance of being in the right place at the right time to allow for magic to occur! • What I mean by needing to embrace the “apprentice within” • The four most important indicators for success are… • Why strategies for a successful pre-sale are so critical to consider for a business • You may need to shift your mindset on what your #1 priority is • Focus on client retention!
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116: Meet Chris Norton, a Football Star Who Turned a Life Changing Moment Into A Chance To Inspire Millions
25/05/2017 Duración: 28minIn this episode you’ll learn: • How the values that Chris had instilled in him by his parents, sports teams and school gave him the strength to fight and heal • He desired to have a purpose for himself - while serving others • There are two aspects in Chris’s life that he is always able to control, no matter what someone tells him… • What is something that Chris does daily to keep him grounded?
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115: Becoming Team Disney: 4 Strategies You Can Use Today To Turn Your Team Into a Customer Service Powerhouse
23/05/2017 Duración: 29minIn this episode you’ll learn: How the Disney cast members relates to my team members What is schema and how is it used to describe job descriptions? Why credentials can be secondary to personality and values The difference between interviewing and holding an audition using action- based hiring How a list of responsibilities and a role differs
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114: Thinking Outside of The Fitness Box: How One Entrepreneur is Building a 7-Figure Company By Thinking Fit In A Whole New Way
18/05/2017 Duración: 37minIn this episode you’ll learn: Is print media dead? There are four things that sustain Ryan McKenzie's magazines How he utilizes digital products and services How Ryan uses quarterly product boxes to build his community That self-limiting beliefs almost stopped Ryan from launching! How Ryan learned to take responsibility for where he is in life
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113: The Top 3 People That Helped Me Turn My Business Into A Million Dollar Empire {And, How To Find Them In Your Life}
16/05/2017 Duración: 31minThings you will learn in this episode: How I carried a childhood lesson into the rest of my life How I realized the importance of a mentors (and how I chose them for very specific parts of my business) Why it is important as a CEO to know when you need help The connections I made through my mentors were priceless How the immense power of community kept me going The power of listening (and taking action off what you hear)! Find mentors who have actually built successful, proven systems within your industry Why the boundaries of a mentorship must be understood
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112: Meet Amy Selbach Who's Creating Fitness Empires In The Heart of Kenya and Taking 20 Years of International Branding Into Studios Worldwide
11/05/2017 Duración: 59minIn this episode you’ll learn: How Amy had the ideal training ground for become an entrepreneur How she’s been able to succeed in new markets – without having an existing network Why starting something with live, in-person events is so beneficial at first How your people will do your marketing for you! Why diversification of your business activities is so important to consider What makes you unique and what are your clients really looking for? Your “Moments of Power” can help you develop your brand story
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111: The Facebook Strategy That's Poised To Be a Million Dollar Home Run
09/05/2017 Duración: 25minIn this episode you’ll learn: How I took my ad spend down to only 10% percent of what is was previously What are the two different types of marketing that your business has to have Why we buy into companies when we know what they stand for The major differences between short and long-term marketing Three specific funnels that combine both of these types of marketing It takes time to build trust (and a brand!)
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110: {Best of} How I Stopped Wearing The People Pleaser Name and Started Taking Hold of My Business and Life
04/05/2017 Duración: 08minOver the last four weeks, we’ve been deep diving back in to some of the most important and impactful episodes we’ve had over our last 100 shows! This week, we’re talking about the epic mindset shift of avoiding the “People Pleaser Plague”. I think it’s actually more common with entrepreneurs than we could ever think, so we’re sitting down and tackling how you provide amazing customer service and an amazing experience, without falling prey to every demand a customer asks of you.
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109: {Best of} Crash & Learn: Erin Haag
02/05/2017 Duración: 29minOver the last four weeks, we’ve been deep diving back in to some of the most important and impactful episodes we’ve had over our last 100 shows! This week, we’re replaying my chat with Erin Haag, when she shared how she was able to overcome the largest obstacle in her business, what she did to move away from the model of trading her time for money and how she was able to quadruple her profit margins in a very short period of time!
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108: {Best of} Referrals Done Right: Skip The Sleaze and Learn How We Turn Every Client Into Three More
27/04/2017 Duración: 42minOver the next four weeks, we’re deep diving back in to some of the most important and impactful episodes we’ve had over our last 100 shows! This week, we’re looking at referrals done right, because you do not have to do this in a sleazy way. Every client has an opportunity to literally become three more clients if you just inject in these simple systems to draw word-of-mouth marketing right into your business.