Sinopsis
Social Media Examiners Michael Stelzner helps your business navigate the social jungle with success stories and expert interviews from leading social media marketing pros. Discover how successful businesses employ social media, learn new strategies and tactics, and gain actionable tips to improve your social media marketing. Find show notes at https://www.socialmediaexaminer.com/podcast/
Episodios
-
What's Working With Short-Form Video Right Now
08/01/2026 Duración: 48minShort-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community? To discover specific strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram, I interview Pat Flynn and Brock Johnson.Guests: Pat Flynn & Brock Johnson | Show Notes: socialmediaexaminer.com/700Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
How to Position Yourself as a Video Influencer People Will Love
01/01/2026 Duración: 48minDo you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield.Guest: Roger Wakefield | Show Notes: socialmediaexaminer.com/699Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
The Death of Organic Reach: What Works Right Now
25/12/2025 Duración: 44minHas your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms? To discover how to navigate the shift to interest-based algorithms and build a resilient marketing strategy on Facebook, Instagram, and YouTube, I interview Sean Cannell and Mari Smith.Guests: Sean Cannell & Mari Smith | Show Notes: socialmediaexaminer.com/698Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know
18/12/2025 Duración: 45minDo you feel like your Facebook ads are suddenly wasting money, but you can’t pinpoint why? Are you looking for a way to adapt your strategy to Meta’s latest AI-driven algorithm changes without guessing what works? To discover how to navigate the new Andromeda algorithm and use a specific creative strategy to lower your costs, I interview Tara Zirker.Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/697Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
What’s Working With Instagram Marketing Right Now
11/12/2025 Duración: 40minAre you struggling to get views on Instagram? Wondering what strategies actually work in 2025? To discover the latest Instagram trends and learn how to adapt your content strategy for maximum reach and engagement, I interview Michelle Gifford and Shannon McKinstrie.Guests: Michelle Gifford & Shannon McKinstrie| Show Notes: socialmediaexaminer.com/696Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Email Segmentation: Getting More Sales With Less Traffic
04/12/2025 Duración: 43minWant to stop sending generic emails that get ignored? Wondering how to make your email marketing more profitable with less effort? To discover how to use email segmentation to increase revenue by sending smaller, more targeted messages to the right people, I interview Chris Orzechowski.Guest: Chris Orzechowski | Show Notes: socialmediaexaminer.com/695Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
How to Create Short-Form Video Content That Stops the Scroll
27/11/2025 Duración: 48minAre you struggling to cut through the noise on social media? Wondering how to make videos people will watch before they even think of scrolling? To discover how to create short-form video content that stops the scroll and builds genuine connections with your audience, I interview Eden Hazan.Guest: Eden Hazan | Show Notes: socialmediaexaminer.com/694Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
The Smartest Way to Grow on TikTok in 2025
20/11/2025 Duración: 43minAre you struggling to get views on TikTok? Wondering how to escape 200-view jail and start growing your audience? To discover how to understand and leverage the TikTok algorithm to create content that gets views, builds an audience, and drives business results, I interview Mike Yanda.Guest: Mike Yanda | Show Notes: socialmediaexaminer.com/693Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Winning With Pinterest Ads: How to Increase Your B2C Sales
13/11/2025 Duración: 44minWant to tap into an overlooked advertising platform that delivers strong results? Wondering how to leverage Pinterest ads to reach new customers and scale your revenue? To discover how to create and optimize Pinterest ad campaigns that convert, I interview Karen Nelson.Guest: Karen Nelson | Show Notes: socialmediaexaminer.com/692Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
How to Establish Thought Leadership on YouTube
06/11/2025 Duración: 47minAre you putting in hours of work creating content, but your client list still depends almost entirely on word-of-mouth referrals? Do you wish you could leverage the power of long-form video to become the undisputed authority in your niche without the overwhelming pressure of going viral? To discover how to use the Four P's framework to turn your expertise into engaging YouTube content that attracts a stream of highly qualified clients, I interview Amy Landino.Guest: Amy Landino | Show Notes: socialmediaexaminer.com/691Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Personal Branding for Marketers and Entrepreneurs
30/10/2025 Duración: 50minAre you wondering if building a personal brand is worth the effort? Curious about how to stand out in a crowded market while staying true to yourself? To discover a comprehensive framework for developing a compelling personal brand that opens doors and creates opportunities, I interview Goldie Chan.Guest: Goldie Chan | Show Notes: socialmediaexaminer.com/690Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Applying Behavioral Science for Improved Conversions
23/10/2025 Duración: 45minStruggling to convert interested prospects into paying customers? Wondering why your perfectly logical marketing messages aren't driving the results you expect? To discover how to apply behavioral science principles to improve your pricing strategy, enhance quality perception, and increase conversions, I interview Richard Shotton.Guest: Richard Shotton | Show Notes: socialmediaexaminer.com/689Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Email Marketing Automation That Moves People to Action
16/10/2025 Duración: 47minAre you struggling to move beyond basic email broadcasts? Wondering how to turn your email marketing into a revenue-generating machine that works around the clock? To discover how to leverage three levels of email automation to deliver the right message at the exact right moment for each recipient, creating a system that saves you time and drives consistent action from your audience, I interview Jessica Best.Guest: Jessica Best | Show Notes: socialmediaexaminer.com/688Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
New AI Marketing Study: 60% Do This Daily...
10/10/2025 Duración: 43minA groundbreaking new study just revealed that 60% of marketers are now using AI every single day. But here's what's really interesting—the insights aren’t just about the tools we’re using, they’re about what we’re using them for. What you'll discover in this special episode:The surprising truth about AI and job displacement (it's not what the headlines are telling you)Why daily AI use jumped from 37% in just one year—and what this means for your businessThe #1 problem marketers face with AI (hint: it's the opposite of what you'd expect)Which AI platform is quietly stealing market share from ChatGPTThe single biggest thing 81% of marketers want to master right nowTo download the AI Marketing Industry Report, visit https://www.socialmediaexaminer.com/aireportReview our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Driving Predictable Recurring Revenue With Customer-Led Growth
09/10/2025 Duración: 46minAre you struggling with scattershot marketing strategies? Wondering how to build sustainable growth that doesn't rely on constant guessing and experimentation? To discover how to implement customer-led growth to drive predictable recurring revenue and eliminate strategic confusion, I interview Georgiana Laudi.Guest: Georgiana Laudi | Show Notes: socialmediaexaminer.com/687Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Driving Qualified Leads With LinkedIn Content: A Proven Formula
02/10/2025 Duración: 45minAre you struggling to generate qualified leads from your LinkedIn content? Wondering how to transform your social media presence into a revenue-driving machine? To learn how to create strategic LinkedIn content that converts prospects into qualified leads using a proven formula that generated $10K in pipeline in just eight days, I interview Mandy McEwen.Guest: Mandy McEwen | Show Notes: socialmediaexaminer.com/686Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Zero-Click Challenge: Why Marketers Must Go Back to Fundamentals
25/09/2025 Duración: 50minAre you struggling to drive traffic from social media to your website? Wondering why your carefully crafted content isn't generating the clicks it once did? To learn zero-click marketing strategies to build influence and reach your audience when traditional click-based tactics are becoming increasingly ineffective, I interview Rand Fishkin.Guest: Rand Fishkin | Show Notes: socialmediaexaminer.com/685Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Productizing Your Services for Highly Profitable Leads and Sales
18/09/2025 Duración: 45minAre you struggling to scale your business beyond random acts of marketing? Wondering how to create a more systematic approach that drives consistent, profitable results? To learn how to productize your services to generate more profitable leads and sales while building a sustainable revenue engine, I interview Michael Buzinski.Guest: Michael Buzinski | Show Notes: socialmediaexaminer.com/684Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
LinkedIn Content Strategy: Achieving Sustainable Growth
11/09/2025 Duración: 45minAre you posting on LinkedIn but struggling to see meaningful engagement or growth? Do you feel like your content gets lost in the feed, even though you know your audience is there? To learn a structured yet creative approach to LinkedIn content strategy that makes growth more sustainable., I interview Gus Bhandal.Guest: Gus Bhandal | Show Notes: socialmediaexaminer.com/683Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
-
Shareable Short-Form Video Content: Get More Views and Engagement
04/09/2025 Duración: 44minAre you pouring time into short-form videos that don’t get picked up by the algorithm? Wondering why some creators rack up shares and engagement while your content barely moves beyond your own followers? Videos people can’t resist sending to their friends, colleagues, and communities multiply your reach. To learn the elements that make short-form content shareable, I interview Britney Crosson.Guest: Britney Crosson | Show Notes: socialmediaexaminer.com/682Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.