Business Wars

Informações:

Sinopsis

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet, or your attention. Sometimes, its just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

Episodios

  • USFL vs NFL - The Empire Strikes Back | 5

    18/02/2019 Duración: 25min

    For nearly two full years, the mighty NFL sat idly by as the upstart USFL tried to chip away at its status, talent, and reputation as the most powerful sports league on the planet. Now, the NFL is ready to settle the score, once and for all.The league commissions a Harvard professor to prepare meticulous, 46-page step-by-step plan intended to squash the USFL in its tracks. Commissioner Pete Rozelle prepares himself for battle—but the battle comes sooner than expected. The USFL files an antitrust lawsuit against the NFL, claiming that it has monopolized fall television. At stake? One point three two billion dollars, enough money to kill the NFL.Support us by supporting our sponsors!

  • USFL vs NFL - Making Spring Football Great Again | 4

    13/02/2019 Duración: 22min

    Description: It’s 1984, and at USFL franchise offices across the country, multi-million dollar contracts are flowing like Gatorade. As the United States Football League prepares for kickoff on its second season, owners race to recruit the best college players, and steal the stars from NFL rosters.Initially, the NFL dismissed the new league as a sideshow stunt. But the USFL’s spending spree has caught the full attention of the veteran league--which is exactly what New Jersey Generals owner Donald Trump wants.Support us by supporting our sponsors!

  • USFL vs NFL - A Challenge to the King | 3

    11/02/2019 Duración: 23min

    By most measures, the USFL’s debut season is a success. The games post solid numbers--in both ticket sales and television ratings--offering undeniable proof that there’s an audience for professional spring football. Still, the league is hemorrhaging money. At a post-season meeting, the twelve franchise owners vote on what to do with their fumbling investments. Eleven of the owners decide to stay the course, and even expand the league to bring in more capital, but the owner of the New Jersey Generals, J. Walter Duncan, has had enough.Duncan puts the Generals on the market for eight million dollars, hoping the low price will launch a bidding war. But only one man makes an offer: a young, brash, egomaniacal Manhattan real estate developer named Donald Trump.Support us by supporting our sponsors!

  • USFL vs NFL - A General Triumph | 2

    06/02/2019 Duración: 22min

    Description: The NFL has faced rival leagues in the past, and routinely squashed them without breaking so much as a sweat. The NFL’s powerful commissioner, Pete Rozelle, assumes the USFL will be no different. He sees the rival league as a joke. A blip on the radar. But then the new league does something no one saw coming: it signs University of Georgia junior Herschel Walker, the biggest star in college football.When Walker signs with the USFL’s New Jersey Generals, he leaves more than his college diploma on the table. The Heisman trophy-winner passes up a seat at the table of America’s Team, the legendary Dallas Cowboys. “This,” Rozelle tells his colleagues, “is war.”Support us by supporting our sponsors!

  • USFL vs NFL - Birth of a Spring Football League | 1

    04/02/2019 Duración: 25min

    For years, David Dixon has been trying to convince the National Football League to launch an expansion team in New Orleans, but he always comes up empty-handed. Finally, after one too many letdowns, Dixon realizes his only hope for a hometown team is to start his own football league. Unlike the NFL, his league — the United States Football League — will play its games in the spring, and boast rosters full of hometown heroes from regional colleges.Fans and investors seem to love the idea. But just then, the NFL announces the location of its next franchise: New Orleans. As Dixon’s long-time dream comes true, he abandons plans to launch the USFL — for now.Support us by supporting our sponsors!

  • McDonald’s vs Burger King - Breakfast Wars | 7

    28/01/2019 Duración: 23min

    Egg McMuffins, Croissan’wiches and coffee. Today’s fast food fight is all about breakfast time. Wall Street Journal reporter Julie Jargon joins to talk about where Burger King and McDonald’s are headed, the rise of eating at home, and how fast-casual chains are taking a bite out of the market.Support us by supporting our sponsors!

  • McDonald’s vs Burger King - Super Fan Supernova | 6

    23/01/2019 Duración: 24min

    It’s a new century and times are tough for the burger giants. Burger King’s in a rut and McDonald’s is about to report its first loss in nearly 40 years. Both brands need to reinvent themselves fast. But can they come up with strategies robust enough to shake off the coming economic crisis?Support us by supporting our sponsors!

  • McDonald's vs Burger King - Battle of the Burgers | 5

    21/01/2019 Duración: 25min

    Burger King is under pressure. McDonald’s is wowing the nation with a new way to eat chicken and Wendy’s is quickly closing in on the number two fast food spot. Backed into a corner, Burger King prepares to bite back with an ad campaign attacking its rivals directly.The heat is on and the burger wars are about to get dirty. It’s a game of kitchen chicken. The only question is who will blink first.Support us by supporting our sponsors!

  • McDonald’s vs Burger King - Have It Your Way | 4

    16/01/2019 Duración: 24min

    It’s the 1970s, and the burger barons are turning to TV advertising to propel profits skyward. McDonald’s is betting that a little song and dance can give it the competitive edge, but Burger King is stepping up their ads as well: debuting a killer new slogan that’s sure to set it on a collision course with Burger Chef.And while the fast food wars continue to escalate at home, McDonald’s starts to set its sights abroad.Support us by supporting our sponsors!

  • McDonald’s vs Burger King - Feeding Frenzy | 3

    14/01/2019 Duración: 23min

    By the mid-1960s, Americans have developed a taste for fast, delicious, affordable food — and they’re demanding more. U.S. fast food franchises — McDonald’s, Burger King and Burger Chef — know that if they want to feed America and win the burger wars, they’re going to have to grow.But Wall Street is still reluctant to invest in a bunch of burger chains. And Ray Kroc is about to learn firsthand that those who can’t stand the heat need to be forced out of the kitchen.Support us by supporting our sponsors!

  • McDonald’s vs Burger King - Cooking with Gas | 2

    09/01/2019 Duración: 25min

    It’s the late 1950s and fry cooks are flipping as fast as they can. But McDonald’s and Insta-Burger King’s desire for national success far outstrips their ability to deliver. It’s not enough to just make a better burger: bad contracts, bad equipment, limited capital and investors who don’t believe in 15-cent burgers threaten to stop the race in its tracks.Ray Kroc believes that he has the answers but to beat Insta-Burger King and a new aggressive competitor from Indiana, he has to get out from the McDonald Brothers’ shadow--and he has to do it fast.Support us by supporting our sponsors!

  • McDonald’s vs Burger King - Fastest Burger in the West | 1

    07/01/2019 Duración: 24min

    It’s 1948, and somewhere around the edge of the Mojave Desert, a drive-in restaurant is making waves. It's called McDonald’s and it’s like no burger joint anyone’s seen before—a carhop-free eatery with lightning fast service, and shockingly low prices.But McDonald’s proprietors aren’t dreaming as big as the entrepreneurs traveling to California to see their groundbreaking restaurant. And for would-be burger king Keith Cramer and milkshake machine salesman Ray Kroc, that’s a golden opportunity.Support us by supporting our sponsors!

  • Zankou Chicken Murders - The Death of an American Dream | 2

    20/12/2018 Duración: 28min

    Mardiros Iskenderian was known for two things: the unbelievable generosity he showed to the Armenian community, and the deep love he expressed for his family—particularly for his mother, whom he treated like a queen.So why did Mardiros try to cut his sisters out of the family business? What drove him to register the Zankou Chicken trademark solely under his own name? And how could a simple business re-arrangement among a loving, growing clan end in murder?Support us by supporting our sponsors!

  • Zankou Chicken Murders - Out of Beirut | 1

    18/12/2018 Duración: 21min

    It’s January 14th, 2003, and 56-year-old Mardiros Iskenderian, the founder of the family-owned chain of rotisserie restaurants Zankou Chicken, is leaving the house for the first time in months.Twenty years ago, the Iskenderians transplanted their business from war-torn Beirut to sunny Los Angeles, where it blossomed into a California institution. But today, Mardiros is battling cancer—and losing. He kisses his wife Rita and heads for the door. It’ll be the last time she’ll see him alive.Support us by supporting our sponsors!

  • Browser Wars - Even When They Lose They Win | 6

    13/12/2018 Duración: 25min

    Microsoft has officially won the battle against Netscape, but for Bill Gates, the browser war is far from over. The federal government has filed an antitrust lawsuit against Microsoft, and called Gates to Washington, D.C. for questioning.Hotshot prosecutor David Boies aims to show that Microsoft used its monopoly on PC operating systems to drive Netscape out of business. The case has the potential to bring down the software giant once and for all. And the televised drama of a smooth-talking lawyer facing off against a geeky billionaire leaves the nation riveted.Support us by supporting our sponsors!

  • Browser Wars - Microsoft on the Hot Seat | 5

    11/12/2018 Duración: 26min

    To compete with Netscape, Bill Gates is forced to do the one thing he hates most: give tech away for free. He bundles Internet Explorer with Windows, effectively making his browser ubiquitous--and Netscape’s redundant. Suddenly, Netscape, the company that launched the dot-com boom and shattered records with its IPO, finds itself on life support.But the battle isn’t over. Attorney General Janet Reno has been watching Microsoft snuff out the competition, and she’s about to make life hell for Bill Gates.Support us by supporting our sponsors!

  • Browser Wars - An Offer They Can’t Refuse | 4

    06/12/2018 Duración: 23min

    It’s summer 1995, and Bill Gates is worried about the sudden rise of the Internet. In the world of computers, Gates is used to being in the driver’s seat. Now it seems he’s not even in the car. Marc Andreessen has just launched the latest version of Netscape Navigator. It’s faster and more stable than the last version, and still, inexplicably, free. The Internet is a massive success, certain to work its way into every person’s life, but as Gates pokes around he can’t find a single Microsoft file on it. To stay in the game, Gates realizes, that will have to change.Support us by supporting our sponsors!

  • Browser Wars - Poker Face | 3

    04/12/2018 Duración: 23min

    It’s 1974, and a young programmer named Paul Allen has just caught a glimpse of the world’s first personal computer, the Altair 8800. It has the potential to change the computing landscape forever — but it doesn’t yet have an operating system. Altair’s developers sank every dollar they had into its hardware, banking that someone else would figure out how to make their machine run.Now programmers are racing to develop an operating system and deliver it to the company’s headquarters in New Mexico. Allen knows he can do it, but in order to do it first, he’ll need some help. For that, he reaches out to his childhood friend, a 19-year-old Harvard sophomore named Bill Gates.Support us by supporting our sponsors!

  • Browser Wars - The Birth of a Dot Com Giant | 2

    29/11/2018 Duración: 20min

    Two disgruntled tech whizzes, Jim Clark and Marc Andreessen, join forces to exact revenge on the companies that wronged them, building a browser so fast and powerful that it wipes their competitors off the face of the web. In private, they call it a “Mosaic Killer,” but in public, it’s called “Netscape Navigator.”The launch of their new browser will mark the beginning of a new era in computing, the birth of a new economy based on the web, and the moment Microsoft put a target on their backs.Support us by supporting our sponsors!

  • Browser Wars - Kickstarting a Revolution | 1

    27/11/2018 Duración: 22min

    It’s 1992, and in the basement of the chemistry building at the University of Illinois at Urbana-Champaign, two computer science students are working on a new web browser. Up to this point, browsing has made up less than one percent of all internet traffic, but Marc Andreessen and Eric Bina are about to change all that. Fueled by a combination of Pepperidge Farm cookies, Skittles and hubris, Andreessen and Bina emerge from the basement with Mosaic, the user-friendly web browser that will popularize the internet—if it doesn’t crash the school’s server first. Support us by supporting our sponsors!

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