A Well-designed Business® | Interior Design | Designers | Business |interior Design Success

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 1209:55:57
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Sinopsis

In today's world being a talented interior designer isn't enough to ensure that you have a profitable and successful interior design business. Design school doesn't always teach you the critical business skills to be sure your interior design business be everything you imagined it would be! A Well Designed Business is here to fill in the gaps and give you real live business skills from some of the top interior designers. Your host, LuAnn Nigara shares her 35 years of success in the interior design industry, and she finds the most successful guests to share their interior design business best practices.

Episodios

  • 987: Kate Wood: Discovering and Leaning into Your Niche

    28/05/2024 Duración: 01h15min

    Today With Kate Wood: Welcome to a Well-Designed Business. Do you find yourself knowing you want a niche but not sure how to determine what makes you special? You’re far from alone—this is where so many designers get hung up.  Today’s guest, Kate Wood of Worth Preserving, went through this journey. She listened to the podcast, she took in the advice, and she tried to put everything into action, but it just wasn’t clicking together for her. Then she came to me for Chairman of the Board—and it wasn’t long before it became so clear that she was trying to do all the things she thought a designer was supposed to do, without realizing that her strengths and her passions were not traditional design.  After we tapped into what made Kate truly special, she pivoted her business entirely. She’s here to share how she discovered her niche, embraced her passion, and created something special for herself. LuAnn Nigara and Kate Wood's Ah-Ha Moments “I think it’s about believing in your own magic—what it is that you bring to

  • 986: Power Talk Friday: Sandra Funk: Boundaries and Expectations are a Few of My Favorite Things

    24/05/2024 Duración: 01h06min

    Today With Sandra Funk: Today with Sandra Funk, we explore the crucial role of setting expectations and boundaries when building a successful interior design business. Sandra shares a captivating personal story from her past that perfectly illustrates the importance of ongoing communication and reconfirmation in both personal and professional relationships. We discuss key strategies and insights from her proven process, the Interior Design Standard, which has helped countless designers create thriving, profitable firms. From defining clear project paths to maintaining regular client updates, Sandra offers invaluable advice for navigating the challenges and triumphs of entrepreneurship in the design industry.  Pick It Apart [1:45] Sandra shares the story of her “non-engagment” and a trip to the circus.  [13:55] Sandra and LuAnn discuss having expectations, and why it’s so important to remind and reconfirm them with clients throughout the interior design process. [23:59] Sandra explains the different ways she h

  • 985: Han Dang and Vy Truong: The First 4 Years: Insights and Lessons

    21/05/2024 Duración: 01h15min

    Today With Han Dang and Vy Truong: Hi, welcome to a Well-Designed Business. Today, I am excited to welcome Han Dang of Very Handsome Studio.  Han and her business partner Vy Truong met in design school and became friends, later starting their firm in 2020 and focusing on hospitality and commercial design.  Han and Vy are an interesting duo. They describe themselves as a yin and a yang, bringing not just different personality types but also different design styles to the business. And yet, through teamwork, communication, and mutual respect, they have managed to create something special that is growing and continues to do so.  Today, Han is here to share how she and Vy have overcome obstacles, learned lessons the hard way, and continue to meet challenges and grow their business. Pick It Apart [1:42] Han shares how she learned the hard way that the details of the business are so much more than just designing.   [10:00] Han reflects on how she and Vy had to learn to embrace themselves and show up with authentici

  • 984: Power Talk Friday with Katie Krimitsos: A Well-Designed Life = A Well-Designed Business

    17/05/2024 Duración: 56min

    Today With Katie Krimitsos: Today with Katie Krimitsos, we explore the transformative power of meditation and mindfulness, especially for entrepreneurs. As the founder of the Women's Meditation Network, Katie shares her personal journey of using meditation to navigate the challenges of life, motherhood and entrepreneurship. In this episode, Katie dives deep into the practical tools and strategies she uses to stay grounded and focused, even in the midst of chaos and uncertainty. From the importance of creating space for self-reflection to the power of listening to your intuition, Katie offers insights for creating a well-designed life and a thriving business that truly align with your purpose. Pick It Apart [00:55] LuAnn shares the story of how she first met Katie at a podcasting conference in 2016 and how their friendship has evolved. [05:33] Katie explains how her meditation podcasts provide tools for women to get to know themselves, listen to their intuition, and make decisions to build a well-designed

  • 983: Kathy Kuo: The Power Behind Establishing Core Values in Your Interior Design Business

    14/05/2024 Duración: 01h19min

    Today With Kathy Kuo: Hi, welcome to a Well-Designed Business. Have you taken the time to identify your core values? To actively write them down and define what they mean to you? And if so, have you taken it a step further and pulled those values into your interactions, your hiring, your firing, and your feedback? Core values might be easy to push to the side. But if done right, they reduce conflict, make decision-making easier, and provide important clarity for your business. Today, I’m joined by Kathy Kuo to unpack core values and discuss how to embody them in your business and your processes. Pick It Apart [4:52] LuAnn and Kathy discuss the importance of values not just to you but to your clients, your employees, and the culture of your business. [12:52] LuAnn reflects on what happens when you don’t establish company values. [19:06] Kathy and LuAnn talk about how to decide which values are important enough to make the core values list. [38:36] Kathy shares the process she uses to make tough employment deci

  • 982: Power Talk Friday: Rachael Bozsik Johanson: Leveraging Your Superpower to Attract Dream Interior Design Clients

    10/05/2024 Duración: 01h20min

    Today With Rachael Bozsik Johanson: Hi, welcome to a Well Designed Business. It’s Power Talk Friday. We all know by now that we should niche, but the struggle lies in the how. What IS my only? What IS my superpower? How do I figure it out? And that’s where my guest today, Rachael Bozsik Johanson, really shines. Her superpower is finding the superpower of others and teaching them how to use it to elevate their business, their services, their marketing, and their sales process. Today, Rachael is here to share how to discover that superpower of yours, and more specifically how to take it and use it to land the right clients, market yourself strategically, and transition to the true luxury market. LuAnn Nigara and Rachael Bozsik Johanson's Ah-Ha Moments “A lot of the women I work with aren’t clear on their story. And how can you expect your clients to get clear on your story if you aren’t clear on it yourself?” -Rachael “The level of detail and research that you do, and the level of what’s included in the ultimat

  • 981: Jennifer Chukwujekwe: Global Collaboration with Nigerian Designer and Entrepreneur

    07/05/2024 Duración: 01h20min

    Today With Jennifer Chukwujekwe: Today with Jennifer Chukwujekwe, we’re heading to Nigeria (virtually) to learn about the incredible work she is doing to transform the interior design industry in her home country. As the President of the Interior Designers Association of Nigeria and the founder, CEO, and creative director of Jenniez Designs, Jennifer shares her entrepreneurial spirit and problem-solving skills as she navigates the unique challenges faced by designers in Africa. From building a furniture factory to address sourcing issues to starting a school to educate aspiring designers, Jennifer's resourcefulness knows no bounds. She also offers valuable insights into the cultural nuances of Nigeria's 250 ethnic groups and how she adapts her design solutions to cater to these diverse needs. Throughout the episode, Jennifer emphasizes the importance of collaboration and networking within the design community, both locally and internationally. Her call to action is a powerful reminder that by working together

  • 980: Power Talk Friday: Shelli Warren: Recognizing That Your Small Business Brings Value to the Right Employee

    03/05/2024 Duración: 01h10min

    Today With Shelli Warren Today, on A Well-Designed Business, I am joined by Shelli Warren, distinguished Women's Leadership Advisor, and the host of the Stacking Your Team podcast. Do you believe the misconception that success is only attached to working for a corporation? If so, you may have little faith in hiring the right team, because as you will hear from Shelli, you have much to offer the right person in the form of a career. Pick It Apart: [6:07] Shelli shares her philosophy that her clients should understand that they have value and can provide valuable careers for employees. [12:28] Before you even post a position, get clear on their job responsibilities. [16:01] When and how to build a leadership team. [20:08] How to guide someone towards making desirable decisions and being accountable. [27:54] Realizing that you may have to fire people because the pace of your business has changed and you need to bring in new hires. [48:25] When a business owner is ready to sell their business, many times it is an

  • 979: Hygge Design + Build: Becky and Nate Vandenbroek on Tips for a Successful Design/Build Business

    30/04/2024 Duración: 01h09min

    Today With Becky and Nate Vandenbroek Hi, Welcome to A Well-Designed Business. Today I have on Becky and Nate Vandenbroek from Hygge Design+Build. If you are someone who wants to get into the design-build industry, this episode is for you. Becky and Nate know how to help designers who want to break into the design/build world and share what to consider when choosing to collaborate with builders. Both possessing Erika Ward transferable skills, Becky with her upbringing with a builder dad and Nate as a previous project manager, they ditched their 9-5 and in 2020 formed Hygge Design+Build. As you can tell, they are thriving. They are here today to explain the process of working with design/build clients, give advice to designers looking to start a relationship with a builder, as well as red flags. LuAnn Nigara and Becky and Nate Vandenbroek's Ah-Ha Moments “If you're not able to have a clear line of communication with a builder and you're not on the same page with his process, it's going to be a disaster.” - Bec

  • 978: Power Talk Friday: LoriAnn Kuntz: How to Love (and Understand) Your Interior Design Business Numbers

    26/04/2024 Duración: 48min

    Today With LoriAnn Kuntz Hi, welcome to a Well-Designed Business. It’s Power Talk Friday. Today I am excited to welcome LoriAnn Kuntz, founder of Profit Priority, a bookkeeping and financial management company for creatives. Understanding your numbers matters. But it’s equally as important to understand when and why to outsource your bookkeeping. Hear LoriAnn’s insights on why strategic bookkeping matters—and how you can take control of your numbers. LuAnn Nigara and LoriAnn Kuntz's Ah-Ha Moments “The secret to loving your numbers is to find someone who understands them.” -LoriAnn “When I work with someone, it's not just about the business, it's about them as a person. And it's about their life and their lifestyle.” -LoriAnn “It’s clear that you are willing to go down the different roads and that is the thing that we really need in a bookkeeper.” -LuAnn More About LoriAnn Kuntz Growing up in an entrepreneurial family, I saw firsthand what it was like to run a successful business. And having a good financial s

  • 977: Katie Ryan Pluer:Strategies for Taking on a Business Partner

    23/04/2024 Duración: 01h08min

    Today With Katie Ryan Pluer Today with Katie Ryan Pluer we are discussing what it takes to build a successful business partnership in the interior design industry. Katie brings a wealth of experience in business development, marketing, and advertising. She has a keen understanding of what it takes to create a profitable business, and has spent the past few years getting settled in the interior design industry as Vice President of Natasa Jones Interiors in Milwaukee, Wisconsin. If you have a partner or are considering one, or if you are looking to scale your interior design business anytime soon, Katie is here to share valuable insights. We are getting into the nitty gritty of partnership — from evaluating the business and legalities to personalities, percentages, and profitability. LuAnn Nigara and Katie Ryan Pluer's Ah-Ha Moments “If you're running your business, you should pay yourself.” – Katie Ryan Pluer “If you are considering a potential partnership with someone, and before you make the purchase, and th

  • 976: On Air Strategy Sessions: Is a Disconnect Causing Your Ideal Clients to Walk Away?

    19/04/2024 Duración: 01h12s

    Today With Melissa Fields Welcome to A Well-Designed Business! Today we run an entire new segment! It's "On Air Strategy Sessions"! In today's episode, we have Melissa Fields with us. Melissa is the founder of Shades of Gray Design Studio, a boutique interior design studio based in San Antonio, Texas. So, let's meet her! More About Melissa Fields Shades of Gray Design Studio is a boutique interior design studio based in San Antonio, Texas. It was started in 2018 shortly after Melissa Fields, the Founder and CEO, retired from the United States Air Force after 20 years of service. A retired Air Force officer turned interior designer, took her side hustle and deep passion for all things beautiful and developed it into a business. Melissa wanted to create amazing spaces for people who were going to stay in their homes long term and enjoy the investment they put into their space. She shifted her focus towards designing residential spaces. Although not formally trained, she is a passionate creative who not only

  • 975: Joyful Abundance: Thriving in Business with a Positive Mindset

    16/04/2024 Duración: 59min

    Today With Jennifer Davis Today on A Well-Designed Business I’m with Jennifer Davis, the founder of Davis Interiors, a boutique design firm based in Minneapolis. Jennifer's story is proof that intention, manifestation, and a positive mindset can lead to the life and business of our dreams. In this episode, we discuss Jennifer’s strategies and beliefs that have helped her create a joyful client experience and a successful career. From setting intentions and aligning your actions with your goals to overcoming impostor syndrome and cultivating an abundance mindset, Jennifer offers practical tips and powerful insights. LuAnn Nigara and Jennifer Davis's Ah-Ha Moments “I want the journey that you go through to get from start to finish to be as joyful as the joy you feel at the end of the project when you're in your new space.” - Jennifer Davis “I think you just have to really believe in yourself and surround yourself with people who believe in you and find good mentors and a good design community to be a part of. A

  • 974: Power Talk Friday: Katie McDonald: How to Prioritize Your Well-being in Your Interior Design Business

    12/04/2024 Duración: 01h07min

    Today With Katie McDonald Welcome to a Well-Designed Business. Today, I’m excited to welcome back Katie McDonald, certified holistic health coach and instructor at b.nourished. As entrepreneurs, we do have a tendency to put ourselves on the backburner, focusing our time and attention on the needs of the business. But if we’re not creating something sustainable—if we’re heading toward burnout, are we really creating well-designed businesses? It can feel as if we need to justify rest, justify taking time for ourselves, Katie’s take is that we need to view taking care of ourselves in a whole new light—and today she and I are diving deep into the philosophical questions of creativity, well-being, and the way we are intertwined with the business. LuAnn Nigara and Katie McDonald's Ah-Ha Moments “The only thing that will create change is our commitment to change—our willingness to look ourselves in the eyes, look at our hear, and say, ‘Something doesn’t feel right.’” -Katie “We’re always thinking about the future or

  • 973: Jamie Gasparovic: How Investing In Your Business Can Kick Imposter Syndrome to the Curb

    09/04/2024 Duración: 56min

    Today With Jamie Gasparovic Hi, welcome to a Well-Designed Business. Today, I am joined by Jamie Gasparovic, Founder and Principal Designer of Studio Gaspo, a boutique full-service interior design firm. Have you ever had imposter syndrome? Join the club. Jamie has a little secret to combating imposter syndrome, and that is to invest in your business. Jamie has spent thousands in investments for her business. Six figures in the last year, to be more specific. Before you drop your jaw, listen in to hear all of the value and advice Jamie has to give on investing in yourself LuAnn Nigara and Jamie Gasparovic's Ah-Ha Moments “When designers ask me if an investment I made was worth it and I say it is. I have a hard time regretting anything because I have a takeaway from everything I have invested in.” - Jamie Gasparovic “Hearing something in business that you are already familiar with can hit differently when someone else explains it and presents it differently.” - Jamie Gasparovic More About Jamie Gasparovic  Jami

  • 972: Power Talk Friday: Lesley Myrick: Profit Insiders: How Interior Designers Can Leverage Local Marketing

    05/04/2024 Duración: 01h01min

    Today With Lesley Myrick: Welcome to a Well-Designed Business. For today’s Sponsored Show, I am so happy to welcome back Lesley Myrick of Profit Insiders. Now, we all know that local business is the backbone of interior design. And yet, our focus often falls primarily or solely on online marketing. But local networking and marketing offer a lot of potential—if you know how to take advantage of opportunities (and measure your success). Lesley knows that local marketing is about more than joining BNI or your run-of-the-mill networking group. While those organizations can certainly be valuable to your business, Lesley knows that the best way to land local clients is simply by getting out there and meeting people, wherever you might be. Today, she shares how she makes this work for her (and what you can do to start taking advantage of local opportunities). LuAnn Nigara and Lesley Myrick's Ah-Ha Moments “I understand as an introvert myself, it can be uncomfortable—the local marketing side of it. It’s easy to hide

  • 971: Vicente Wolf: How to Bring True Artistry into Interior Design

    02/04/2024 Duración: 01h18min

    Today With Vicente Wolf Welcome to a Well-Designed Business. Today, I welcome design icon Vicente Wolf to the show. Vicente’s name speaks for itself, as does his reputation. With more than 50 years of experience and wide-known fame, Vicente is a true artist who undoubtedly inspires upcoming designers on a regular basis. He has a true talent for design—and it begins with understanding the artistry involved. Today, Vicente shares his insights about creativity, design, and knowing the value you bring to the table. LuAnn Nigara and Vicente Wolf's Ah-Ha Moments “Architects are respected and revered. Designers often are not—they are seen as putting frosting on a cake rather than the real value they can bring.” -Vicente “When you run your own business, you make the rules. You can make a decision when you would love to contribute your gift to someone.” -LuAnn “How can you break ground if you don’t trust your gut?” -Vicente More About Vicente Wolf As a Cuban refugee making his way to New York in his teens, Vicente bec

  • 970: Power Talk Friday: Ali Stein: Strategies to Acquire New Clients

    29/03/2024 Duración: 47min

    Today With Ali Stein Welcome to A Well-Designed Business. My guest today is Ali Stein, owner of Grabler Brand. This is the first time you have heard from Ali on the show, but not the first time you have heard about her on the show. Back when I had Regan Baker on, if you remember, she raved about Ali. Over seven years Ali helped grow the Regan Baker Design team from 5 to 20 employees and she helped increase their revenue by 1200%. Ali was the Director of Operations and she oversaw HR, Performance Management, Finance, Business Development, Marketing, Project Management, and more. Ali now has her own business, Grabler Brand, where she advises creatives as a business strategigist and operations advisor.  This smart lady is joining me on the show to give tips to designers on how they can land their next clients. Pick It Apart: [7:55] Ali starts the conversation by explaining how to get your next client. [8:35] Tip number one to gaining new clients. [15:45] Why Ali thinks it’s important to cultivate authentic r

  • 969: Pure Salt Interiors: Aly Morford & Leigh Lincoln: Licensing Partnerships

    26/03/2024 Duración: 01h06min

    Today With Aly Morford & Leigh Lincoln Welcome to A Well-Designed Business. Today, I have a two-for-one as I am joined by best friends and business partners Aly Morford and Leigh Lincoln, co-owners of Pure Salt Interiors. If you have ever been interested in partnering with another brand, this episode is for you. I couldn’t wait to have Aly and Leigh on today to pick this apart because I know that a lot of designers are interested in forming partnerships, but have no idea how to find them, how to start them, who to start them with, all of the things. Today, Aly and Leigh answer these questions and more. LuAnn Nigara, Aly Morford & Leigh Lincoln's Ah-Ha Moments “It is one thing when it comes to creating a product people love, but there is a slew of different things to consider for them to sell well.” - Aly Morford.  “It is important to lean into your partner's knowledge, opinions, and expertise as well.” - Leigh Lincoln. More About Aly Morford & Leigh Lincoln  Founded in 2016 by best friends and business partne

  • 968: Overheard: Charles Pavarini, Leyden Lewis, and Maria Viola: How to Harness Creativity in Interior Design

    22/03/2024 Duración: 01h20min

    Today With Charles Pavarini, Leyden Lewis, and Maria Viola Hi, welcome to a Well-Designed Business. On today’s Overheard episode, I’m joined by Charles Pavarini III, Leyden Lewis, and Maria Viola. We rarely talk about design itself on the podcast—we’re much more focused on the business sode of things. But the conversation about creativity has popped up several times over the years in discussions I have had with many of you. I have often wondered, is creativity something you just have or you don’t? And if you do have it, how do you know, and how do you channel it into your work?  Is there a formula, a process, or a system for developing that? Or is it just innate? Today, I turn to the experts to answer these questions. LuAnn Nigara, Charles Pavarini, Leyden Lewis, and Maria Viola's Ah-Ha Moments “I think that the designer has something that the layperson does not have…and when you can unclutter your head with specifics—that’s when inspiration comes.” -Charles “We teach students to open and receive the creativi

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