Projectme

Exhausted at the thought of creating more content? I know, the Content Monster is no joke. He’s never satisfied, always hungry, and never gets full. One of the things early on, in starting ProjectME with Tiffany Carter, that sucked all of my time, was putting out good content every dang day! Everyday I would wake up with anxiety of having to figure out what I was going to post for that day. Can you relate? This set up wasn’t working for me. I couldn’t afford to lose hours of my time every day into the Content Monster, when I had another business to run and lots of luxuriating to do. So I asked my self my own golden question, “how I can go about this in an easier and more enjoyable way? To make money on Instagram, unique, high-value content is mandatory. The types of content that are preforming the best on Instagram right now are: Quick helpful tips or hacks. (ie. Carousel posts, infographics, IG Stories) Anything that makes people smile or laugh. (ie. Memes, gifs, IG Reels) How to videos. 1-5 minute videos t

How to set yourself up for an abundant 2021… We all know 2020 has been a wild ride, and still is. Filled with a mixed of every emotion possible. The focus has mostly been on how bad and fu*ked up 2020 has been, how about we spend some time reflecting on how great it has also been. What are some of the blessings that have come out of 2020 for you? In order to set yourself up for max abundance in 2021, the chaos, stress, and fear of 2020 had to happen. If you can find acceptance, gratitude, and peace in 2020, you have strengthened your abundance mindset to the next level. This was a HUGE test on our mindset, even for those of us who have practiced deep manifestation work, and inner healing for many years. To carry this abundance energy into 2021, I need you to deeply tap into it: Make a list of all of the gifts that came out of 2020 for you. Think about how each of these gifts had to happen, to set you up for maximum success in 2021. Pick two key words for 2021: two things you want to call into your life more

So you think you have nothing to share or say because you’re “boring?” Your mind says, “ugh I’m so awkward on video, who would want to listen to me anyway?” When you watch other people’s social media videos (including mine), you wish you could sound that good, and come across that confident, but you’re just “too shy.” The reason I’m in your brain right now, is because it’s my job to know you, plus I hear a version of this at least five times a day. First of all, no one is boring. There are interesting things and personality quirks about everyone. People, I’ve haven’t left my house once in the last five days!!! Of course you are going to think you’re boring, because you’re with yourself all day. I bet none of your friends, your significant other, or you animals think you’re boring if you ask them. And if they do, BYEEEEEEE. Some quick tips to help you feel less awkward on video: Use props, and do show and tell. Share your favorite morning drink, and show yourself making it. Multi-task while recording your vid

One of my biggest mistakes that I’ve made several times over again! Isn’t there a saying about how you only should make a mistake one time if you learn your lesson? Well, let’s just say, I can be an overly stubborn perfectionistic control-freak at times.  Anyone else? More than a few times now in the last 13 years of being an entrepreneur, I have resisted and resisted hiring someone, to the point where I’ve lost tons of time, energy and money, trying to figure sh!t out that I could have just paid for someone to do. My long-time business coach has said to me about millions times, “always hire before you ready, and before you think you need to.” If you are feeling overwhelmed overworked in building your business it’s time to hire some help, even if it’s a virtual assistant for 3 hours a week. If you’ve spent an ungodly amount of time doing deep Google and YouTube research, or trying to reverse engineer what other successful online bosses are doing, you are officially overdue for hiring help. Congratulations!!!!

You need to hear this today, and it may piss you off… But it’s my job to give it to you straight, so you can have the success you so badly want. The main reason you aren’t where you want to be yet, is because your expectations versus reality are way off base. I’m not blaming you, social media has done a number of all of us, when we watch Polly the Influencer # 374 saying she made 6-figures in her first 6 months of business, only doing what she “loooooves.” And here you are 6 months in, nowhere near that number, and you don’t know what you’re missing! When our expectations are far off from reality, it’s a set up for feeling shame (“what am I doing wrong?”), which will lead to thinking you should quit, which then leads to you taking your foot off the gas, and now you aren’t showing up ALL IN for your business. Yet, you still have this expectation that it should somehow still be growing, even though with you operating it like a hobby. Building a successful business requires you to stop fu*king around and toe-dip

Create these four types of content to grow your Instagram faster. So you feel like you are doing all of the things the experts say, yet your Instagram following is growing at a snails pace? There are some clear reasons for this, and I’m going to bluntly spell those out for you in this episode. One of those reasons has to do with the type of content you are creating. Posting and praying isn’t an Instagram growth strategy. You must be deliberate, consistent, unique, and generous with what you post, or your account will stay in slow-mo. Remember it isn’t the size of your audience that matters; it’s the quality. Yes, size can give an illusion that you are an expert or well-liked, but if your content sucks, no one will buy from you, or spend much time reading or watching your stuff. MAJOR BLACK FRIDAY DEAL coming your way on November 27, 2020!!!! Join my FREE Secret Posse Weekly Digest to get first access to this exclusive deal: projectmewithtiffany.com/secretposse Welcome to ProjectME the Podcast with your host T

Top mistakes you’re making when pricing your offers. When it comes time to figure out what to charge for your offers, this is when all of the self-doubt, imposter syndrome, and money noise gets really loud. Let me clear up some false beliefs for you, and lay down the facts: MYTH: Lowering your prices isn’t going to make more people buy from you. FACTS: When you undercharge for something, it can actually cause people to question the authenticity and quality. MYTH: Raising your prices isn’t necessarily going to make you more money. FACTS: If you out-price your market and your ideal clients, you will end up making less money, and turn off your potential clients. MYTH: Determine your prices based on how long you’ve been in business, how many followers you have, or your list of credentials. FACTS: Determine your prices based on level of expertise + market demand + level of experience + value of the service/product So you can stop stressing over what to charge, I’ve laid it all out on this episode, so you can confi

My passive income increased by more an 800% once I understood how to write powerful copy and content for my businesses. When you nail your sales pages, your emails, your social media posts, and even your website copy, your services and products can sell without you having to be directly involved. Hence, the ‘make money while you sleep,’ that we all want more of. Can I get an AMEN ?! (CUE INACCURATE ASSUMPTION) “Easy for you Tiffany, you’re a professionally trained journalist.” You do not have to be some highly educated writer to learn copywriting. In fact, the more you write like how you talk in the digital marketing world, the better. My clients who’ve spent years in corporate, who are doctors, accountants, lawyers, etc… have a harder time learning this skill. One of the most deadly mistakes in great digital content writing is to be too formal, too proper, too perfect, and even too grammatically correct. Notice how this post is spaced out, technically, not grammatically correct, to have all of these sentence

If I only had 1 to 2 hours per day, here’s how I would grow a business… This is top question I get from new entrepreneurs, workin’ a side-hustle. “I only have 1 to 2 hours per day to dedicate to growing my business, what should I focus on?” Of course my answer is customized depending on what type of business, your existing strengths and skill sets, combined with your goals, but I do have some clear-cut non-negotiables for you. First, we need to level set your expectations. Your business won’t grow quickly from scratch with only dedicating 1-2 hours per day, but you can certainly move the needle and make money. Kinda like weight-training, you wont have major GAINS if you just train one of two times per week, or even with 10 minutes per day, but you will make progress. Something is always better than nothing. (well…in most cases LMAFO) What to focus on in your business with only 1-2 hours a day: Nail down your profitable niche and the emotions of your ideal client *(if this has you stuck, stop wasting your li

The pressure to be perfect is killing people, are you’re part of the problem. The perfectly organized bookshelf. The perfect ab lines. The perfect Instagram feed. The perfect hair. The perfect organic meals. The perfectly cute children. As we scroll our social media feeds, we are pumped with constant reminders of what we are lacking, what we could do better, and a general feeling of “I’m not enough.” The average person spends over three hours a day on social media (double that for teens), no wonder why most of us are in a frenzy to do more. Yet, we are also a big part of the problem. Every time we edit a photo, use a filter, selectively show the clean parts of our homes, only show up online when we are in a great mood, and all glammed up, we are contributing to the ‘perfect is normal’ epidemic. This issue is majorly visible in the fitness world, and now there’s one long time fitness cover model and competitor taking a stand. Jill Bunny is saying goodbye to her viral bikini photos for good, in order to take a

What to focus on when growing your business from scratch. Thinking about starting a business feels exciting. Actually starting feels scary AF. Staying consistent and showing up when you’re feeling frustrated, unmotivated, and overwhelmed feels impossible. I get how real the resistance is. ProjectME is my second business, and it took me 10 years to start it!!!! Yes, I had the name, the mission, and even the money… yet; I still delayed and delayed, made excuses for ten freakin’ years!!!! Part of my resistance came from having PTSD from the first three years of  business. I wanted to quit every week, and I would hustle and grind for 12 hours a day. It wasn’t fun. I didn’t want to experience that ever again. I don’t want you to either. Here’s what you need to focus on in your first two years of business/under 10K/month: Select a profitable niche. Specific doesn’t equal profitable. Clearly establish who you ideal client is, what they believe they need, and how you are going to help them. Get clear on your visual

The thing that magnified my client’s results in their businesses and bank accounts. Even though I’ve coached more than 1500 people privately, and well over 100,000 in-group settings, I am humble enough to know, there is always room for improvement and growth. If you truly operate out of integrity in your business and personal life, you are strongly committed to learning everything you can to best serve and impact your people. I don’t give a sh!t how much money you have in the bank, how many followers, or fame…if you aren’t grounded enough to know, there’s always more to learn, then you are underserving the humans in your life. Learning how to use Enneagram personality typing to enhance my leadership and coaching skills has been a game changer. There is no one that teaches this better than Tracy O’Malley. I brought her on the podcast today to break down all of the types for you, and how to leverage this tool in your business and personal life. Tracy O’Malley is a well known Enneagram Expert, Millionaire Entrep

What to post and where? Is sending most of you down the analysis paralysis path. It’s like your brain freezes, and the more to try to think about what to say or write and in what format, the worse it gets. You know I’m not going to tell you to stop over-thinking as that’s not going to happen (coming from a fellow over-thinker and over-analyzer). Instead I’m going to give you a clear example of how you can take one topic and turn it into an IGTV, IG stories, a Reel, and a Live video. First, pick an issue, frustration, or insecurity your ideal client is currently facing. Here is the topic I’m using for today: What to do when you lose motivation for building your business. Second, map out 4 versions of this training topic, which would be the most beneficial to showcase using the different video content options inside Instagram: IGTV- 3 Ways to Get Yourself Re-motivated Today (casual advice direct to camera) IG Stories- Showing you a quick thing I do to get re-motivated (this is more a show and tell…like showing

One of the easiest and yet hardest things to do… When people ask me what is my secret sauce to having such fast success with my personal brand of business coaching, and my podcast....I say “it wasn’t fast at all, it took me decades.” Yes, my second business and first personal brand, ProjectME with Tiffany Carter has only been around 2.5 years, but it’s been maaaaaaaany years in the making. First, I had to learn how to even like my self. Then, learn to love my self (all of me, even the ugly parts). Plus, I had to get comfortable being in my own skin, as I spent my entire life avoiding being in my body (common for sexual abuse & trauma survivors). Aaaaand then, I needed to learn how to be comfortable showing the 100% unfiltered Tiffany to the world  (hence the Zero Fu*ks Given). In order to show up as our best selves consistently, we have to get out of our own way (ego) on the daily. Certainly not easy, but once we do this work, everything flows without all of the pushing, forcing, and grinding. Want help w

Recently, I decided to turn away $100,000 of income, here’s why…. Before I get into it, let me stop your crazy minds from going, “must be nice,” or  “what a privilege!” There’s a MAJOR MONEY and business lesson coming your way. Sometimes the best business move we can make is to say, “not right now, “ and even turn down legit cash, in order to preserve and serve the greater good of your company and your damn self. The plan was to launch my 2.0 version of my signature program Selling with $oul this week! I only wanted to run this once, or at the most twice a year (I was clear about this when it debuted in Feb. of 2020). Without a doubt, this would have been a 100K launch, so an additional 100K of cash for my business, ProjectME with Tiffany Carter this year, GONE!!!! Starting in September, my body was showing signs of burnout and resistance to doing MORE. I knew from my past mistakes of not listening to my body, that I had to pay attention. Like I teach all of you: More doesn’t equal More Money. More isn’t alwa

Do you need to be doing Instagram Reels and TikTok? The Answer… Let me guess, you see all of these people in your niche and industry pumping out Reels and TikTok videos on the daily, making it seem so easy. Then you go and try to make one, and it takes you hours, trying to even think about what you will say or do without looking like a complete fool. If you are familiar with my coaching style at all, you know I don’t teach you anything that won’t move the needle in your business, or make you cash. We are not available for busy-work. Here are the facts: Short-from video (30 seconds or less) is what consumers are craving right now. Therefor, social media algorithms are favoring this type of content, so it’s receiving the highest amount of views and engagement. More engagement equals more clients and cash (if you have a business strategy behind your content) Brands and business that use video marketing see 66% more qualified leads per year, than those who avoid video. To teach you how to create short-from vide

“WTF am I suppose to do?!!” That horrible discouraged, frustrated, and aggravated feeling, when you feel like you are doing ALL THE THINGS, and yet your business is at a stand-still. I remember sitting at the airport drinking a third glass of wine, with frustration-tears in my eyes, after I just pitched my services for the 30th time, and got the same response, “we’ll get back to you, when we have the budget for this.” Here I was, a multiple award-winning sales professional, with services these companies needed, working 12 hours a day, and yet in 18 months I only landed two fu*king clients!!! I wanted to quit, because it was all too much and too hard. But I also didn’t want to go back to losing my freedom, being someone else’s employee. So instead of continuing to grind away at what wasn’t working, I made one of the most important decisions of my work-life. I hit the pause button on my business. I was willing to throw out everything I knew, humble my self, and go back to the drawing board. If your business is

Settling is the same as self-sabotage. We’ve all done it; in fact, some of you are doing it right now. Taking what you get, versus asking for what you want, IS SETTLING. Staying at a job or in a profession that is unfulfilling, and not seriously exploring other options, IS SETTLING. Not getting the help you need to start or grow your business, because you are scared of spending the money, IS SETTLING. I’ve lost millions of dollars in revenue over the last 12 years as an entrepreneur, because of SETTLING. We do it because we are scared of things not working out, and then it would be “waste of time and money.” Yet, we let years go by and waste those, not taking any real ALL IN ACTION. We do it because we are afraid of what other people will think. We do it out of self-judgment, and feeling like our needs are too “extra,” “high maintenance,” or “unrealistic.” One of my biggest mistakes as a business owner, was ignoring and avoiding the less sexy and annoying part of owning a business: administrative work, hiring

Is your brain in a spin-cycle of information overload?   Knowing where to focus your time, energy and money in the early stages of growing your business to consistent ten thousand dollar months, can be a mega mind-fu*k! You follow Boss Babe Influencer Tina, and she tells you, you need to have a podcast and focus on growing your email list, plus create a course! Then… you’re in a group-coaching program, and the coach tells you to focus on giving free content, starting a Pinterest page, and going live everyday!!!! “AAAAAAAHHHHH….I can’t do all the things all at once Tiffany! There’s only one of me!!!” No you can’t do all the things, and NEWSFLASH it isn’t necessary to get you to consistent 10K months. What I’m sharing with you in today’s new podcast episode isn’t sexy and may annoy you, but it’s EXACTLY what you need to do…for starters: Put your blinders on and stop devouring more information! You don’t need more intel, you need to get into action. Learning doesn’t count as an income generating activity. So do

You will never have to “Sell” again, if you learn how to do this… The death of 99% of businesses is the inability for the brand, the owner, the service-provider, the employees, to connect with their ideal clients emotions. Hear me on this! Every single thing you buy is an emotionally based decision. From that cute astrology necklace you had to buy last night at 10pm, to your favorite brand of Greek yogurt, to the accountant you hired, your go-to cycle instructor, and even your favorite podcaster and business coach (which better be me!) Most business owners put 90% of the emphasis and attention to detail on the product and services they offer, and only 10% of their resources towards understanding and connecting with their ideal client.  This is a recipe for ending up in Broke-Town. Instead, I want you to spend a solid 70% of your effort towards connecting with your ideal client…. Without building that like, know, and trust factor, you will end up feeling like you’re “selling” and chasing people down to buy fro