Sinopsis
Bicycle Retail Radio is brought to you by the National Bicycle Dealers’ Association. Our mission is to help specialty bicycle retailers take control of their business by providing leading edge education to help them be competitive in today’s market. For more information go to NBDA.com.
Episodios
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The Friday Retailer Flex - Episode 20
23/07/2021 Duración: 07minSend us a textInvesting in yourself and your bicycle retail store or career.Support the show
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Pedal With Ease, Shift With Authority- From Retailer to Retailer w/Larry Black
20/07/2021 Duración: 01h13minSend us a textThis episode’s guest is Larry Black, Founder of Mount Airy Bicycle and College Park Bicycle in Maryland. His shops have been fixtures for 42 years and he is a major proponent of cycling for everyone from toddler to pro. The shops are known for catering to special needs and obscure and unusual merchandise. The shops host special events, support charities, and were recently featured as one of 7 businesses in an annual magazine. This must-listen conversation provides a fantastic retailer-to-retailer guide. Support the show
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The Friday Retailer Flex - Episode 19
16/07/2021 Duración: 06minSend us a textLocal Store MarketingSupport the show
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Upscaling Retail Practices to Meet the Needs of Larger-Bodied Riders w/Kailey Kornhauser
13/07/2021 Duración: 55minSend us a textNBDA President Heather Mason sat down with Kailey Kornhauser to talk candidly on how we can upscale our practices to meet larger-bodied riders. Kailey Kornhauser, a cycling advocate doing work to create more body size inclusivity in all types of bicycling and recently featured in the Shimano film “All Bodies on Bikes”, talks with us about her journey and lends advice to retailers, suppliers, and riders alike.Listen in to learn how to pop the lid off the term “cyclist” and get resources and education on how we can continue to engage riders of all sizes, shapes, colors, and backgrounds. Make every person's journey into and onward through our sport the most transformative possible. Change starts with us. This interview is for retailers, suppliers, riders, advocates, and all of us who fit anywhere in between. Support the show
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The Friday Retailer Flex - Episode 18
09/07/2021 Duración: 04minSend us a textWhy you need Linktree on your Instagram Account.Support the show
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Using Data to Upskill Your Retail Operations
06/07/2021 Duración: 51minSend us a textThis episode’s guest is Dan Kowalke, General Manager of Retail Toolkit. Dan is known for his collaborative nature and digital mindset. He is dedicated to helping independent retailers obtain data literacy to understand trends and unlock profits by providing actionable insights that increase margins, inventory turn velocity, and improve cash flow. Authentically upskilling specialty retail operations with real-time data and digital automation, this is a conversation not to miss. Support the show
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Special Episode - NBDA Special Industry Update
02/07/2021 Duración: 01h02minSend us a textIn a recording on June 21, 2021, NBDA President Heather Mason sat down with Bob Margevicius, Executive Vice President of Specialized Bicycle Components, to talk about the current state of the industry. Addressing retailers' concerns over supply, shipping costs, and future expectations, Bob speaks candidly about what he is seeing and answers several questions submitted via NBDA members in a special one-on-one event.Support the show
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Building the Sandbox to Engage and Incentivize Riders
29/06/2021 Duración: 43minSend us a textThis episode’s guest is Tobie DePauw, Affiliate Wizard at PeopleforBikes Ride Spot. Tobie and Ride spot could not be more perfectly matched. He is an experienced community builder, maker, and creative with a history of bringing people together to cultivate authentic relationships and create memorable experiences. His passions lie at the intersection of creativity, marketing, and leadership, and he is able to do just that in his position at PeopleforBikes Ride Spot, a digital platform designed to help independent bicycle retailers position themselves as the community hub. For retailers looking to change the way they interact with their community, this is a must-listen.Support the show
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The Friday Retailer Flex - Episode 17
25/06/2021 Duración: 07minSend us a textSimple In-Store Marketing Strategies Support the show
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Conceptualizing Your Store Brand Through Retail Design
22/06/2021 Duración: 01h01minSend us a textThis episode’s guest is Brian Hawkins, owner of Colorado-based Fixture Lab - a leader in proven fixture, design, and merchandising solutions for bicycle retailers. Brian’s path in the bicycle industry started from building bikes Wheatridge Cycles when he was 14 to handling advertising, marketing, research, event planning, and program development for multiple global brands including Giant, Liv, SRAM, Tern, Alchemy, Cat Eye, Project Bike Tech, Skratch Labs, and more….and of course to date, working with about 200 retailers in the bike, fly fishing, and running worlds. Support the show
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The Friday Retailer Flex - Episode 16
18/06/2021 Duración: 06minSend us a textCreating a customer-centric retail environment.Support the show
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Harnessing Creative Strategies to Grow Your Business
15/06/2021 Duración: 55minSend us a textThis episode’s guest is Valerie Chan. Valerie is the founder of Plat4orm, a multi-million dollar privately held communications company, a seasoned business leader, a technology communications expert, and a TED X speaker. She is known for helping companies succeed by shaping their narratives. Her writing can be found in Forbes and Entrepreneur. Through her own story of resilience following a horrific accident, Valerie comes to the podcast to talk about how we can rise as retailers moving forward. How can we continue to find new ways to execute, to dig deep within, and thrive; how we show up each day for ourselves, how we show up for our business. How we can ask ourselves what we can create and how we will do it while truly allowing ourselves to listen to our inner voice.Support the show
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The Friday Retailer Flex - Episode 15
11/06/2021 Duración: 04minSend us a textThis Friday is about you. Support the show
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The Importance of Fit Services in Today’s Bicycle Retail Landscape
08/06/2021 Duración: 54minSend us a textThis episode’s guest is Greg Robidoux, Executive Director at Serotta International Cycling Institute (SICI). SICI offers classes, bicycle fitting equipment, and consulting to bicycling retailers and coaches. Fit services are an excellent resource for revenue and ensure new cyclists find not only comfort but optimal performance while on the bike. Something for retailers to be focused on and talking about. Support the show
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The Friday Retailer Flex - Episode 14
04/06/2021 Duración: 04minSend us a textWhy your bicycle retail store needs a loyalty program.Support the show
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Developing your retailer experience, leadership, and the importance of data integrity
01/06/2021 Duración: 01h26minSend us a textThis episode’s guest is George Lee, a known retail expert with an unwavering desire to innovate, implement, and take every business and everybody in his environment to the next level. His bicycle industry career is centered on strategic thinking, planning, and profitability. He is leading the retail strategy and operations growth plan of Conte's Bike shop-the biggest bicycle retail business on the East Coast. So much content in this episode, it’s really like 5 podcasts in one. This is a listen, and then listen again. Support the show
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The Friday Retailer Flex - Episode 13
28/05/2021 Duración: 06minSend us a textE-COMM LEAD GENERATIONSupport the show
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Offering American Made Titanium Bicycles
25/05/2021 Duración: 52minSend us a textThis episode’s guest is David Rosen, CEO and Founder of Sage Titanium Bicycle Company. Founded in 2012, Sage titanium bikes are 100 percent designed, cut, welded, and finished right here in the United States. In this episode we talk with David about starting a US company, navigating drivetrain manufacturer relationships, selling consumer direct while managing dealer relationships, and the satisfaction of getting more Americans on American-made bicycles. Support the show
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The Friday Retailer Flex - Episode 12
21/05/2021 Duración: 04minSend us a textManaging Backorders and Deposits Support the show
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Creating a Diverse and Engaged Community and Shop Culture
18/05/2021 Duración: 53minSend us a textThis episode’s guest is Shawna Macan, Manager at Mojo cycling in Bentonville, Arkansas, and a member of the 2021 Bicycle Retailer and Industry News Retailer Panel. With contagious energy and enthusiasm, she is leading a passion-filled charge for welcoming more riders and diversity into our sport and industry. Support the show