Real Estate Coaching Radio

Principle of Success 7: Cultivating A Positive Mental Attitude Your mindset is the only thing you have complete control of. A positive mental attitude attracts opportunities for success. Principle of Success 8: Acting With Enthusiasm Our passion and our burning desire to succeed is more powerful than all logic. Enthusiasm comes from within to intensify our faith and motivate us to massive action toward success. *Would your prospects and clients describe you as enthusiastic? *What do you do when you're NOT feeling enthusiastic? Are you controlled by your 'being in a rut' or do you have a strategy to get back in the saddle? *People will forget what you said but remember how you made or make them FEEL. Be fascinated and enthusiastic about who you're speaking to, who you're helping. Keep the mindset of being of service and enthusiasm will come naturally. Principle of Success 9: Practicing Self-Discipline Self-mastery is essential to success. Self-discipline is enforced by controlling your thoughts and you

Principle of Success 4: Going the Extra Mile Going the extra mile is rendering more and better service than you are paid for, with a positive mental attitude. *It's my pleasure attitude. *Underpromise and over deliver.  *Provide overwhelming value. Principle of Success 5: Embodying A Pleasing Personality Our personality is the sum total of our mental, spiritual and physical traits and habits. An attractive personality is assembled by controlling and guiding our emotions, practicing courtesy and having a positive attitude. *How are you honing your mental, spiritual and physical traits and habits? Are you actively working on your SELF or are you busy criticizing and judging other people and situations? *Increase your exposure to people, places and things you'd like to integrate into your own personality. Principle of Success 6: Taking Personal Initiative Personal initiative is the inner power that inspires all action to get started and completed. Procrastination prevents all success and achievement. *'

Principle of Success 1: Developing Definiteness of Purpose The lack of a major purpose, plan or goal causes people to fail and get lost in their life journey. Definiteness of purpose constitutes the starting point of all worthy achievement. *Understand your financial requirements. What's it take to pay for your current lifestyle? Versus the lifestyle of your dreams? Use the 3 x rule. $5000 to live on usually means $15,000/month moves the needle. *Goals in 5 areas of life: Real Estate Treasure Map *Do your daily actions reflect your Definiteness of Purpose? Create and follow your Ideal Schedule Principle of Success 2: Creating A Mastermind Alliance Success and achievement comes with the collective collaboration of two or more minds working together in perfect harmony towards the attainment of a common goal. *Who you surround yourself with matters. Who are you getting advice from? Who are you masterminding with? *Premier Coaching Daily Mastermind for example. *Media Free Life or at least mornings. Prin

Rule 5. Accept the fact that the more people you help accomplish their goals, the richer you will become and the more freedom you'll experience. You will only become rich and free when you become of service to others. Not rich and free? Develop a product or skillset that others are willing to pay for and then multiply. When you're rich and free and the economy tanks, you can buy assets at a discount. You can help people who might not have been able to help themselves. Rule 6. If you're not rich and free, it's because you're choosing to be poor and dependent. YOU are making that choice. Someone else has not made that choice for you. Obviously, some people were born on 3rd base and act like they hit homers. But stop thinking that the vast majority of millionaires and billionaires aren't self-made. Stop being in conflict with why someone is rich. They're rich because they are providing something to enough other people that those people are willing to pay for, thus producing enough profit that they are rich.

Everything is better when you are rich. NOTHING is worse. - When you have normal life problems, does having money make those problems better or worse? Even the worst-case scenarios of life are better when you are rich. You have NO problems when your problems can go away when you write a check. The problems you have when you have money are WAY BETTER than the problems you have when you are poor. People romanticize the idea of living simple lives, out on the prairie or out in a jungle tribe. But the historical facts are that the tribal nations of humans were actually quite horrible. The Indian tribes in the Southwest actually committed some of the most brutal atrocities every accounted for. Rape and murder were normal on the prairies. They weren't the spiritual meccas of well-being! Funny story is how every time a lost tribe is found...and they learn that life is better out of the jungle...they leave. That's the first thing they do?..They leave. They like having nicer stuff! If you can write a check to mak

Rule 1 Rich is where your money works for you and you no longer have to work for your money. PASSIVE income sources: Rentals, Revenue Share, Securities etc. Rule 2 NO ONE...not even your MOMMA wants you to be rich. Society wants you to be dependent on govt, schools, social security, a job, being a life long debt slave...the system can only exist if people believe they can't be free. (maybe that is one of the reasons 'the system' wants you to believe that rich = evil.) True freedom only comes from being rich. Financially rich. - Do your friends what you to be rich? No, why. - Does your preacher, pastor, Rabbi want you to be rich? No, (unless you are giving them money.) - Do SCHOOLS want you to be rich? No, why. Schools are filled with people who work there because they wanted a sense of security. Schools teach you to be dependent. - Does the GOVT want you to be rich? No, because if you are rich the govt has less ability to control you because you aren't dependent on them. You are INDEPENDENT which is (historic

Secret: A resale home for $350k may be competing with new construction as high as $500k if the builder has buy downs and in house financing with incentives. Know what’s going on with new construction! 6 What the seller’s time frame is. Ideally, when does this need to sell and close by? Secret: If they don’t actually HAVE a time frame, you may have a problem! The less motivated they are, the higher they may wish to price it…recipe for a tough relationship. 7 What is motivating the sale? When you know why they want to / have to move, you can use this to stay on task during the appointment, referring to their needs and making it more about them than about you. Secret: When you can highlight what they NEED, you can actually deliver on that. Not knowing what they need or by when is a handicap to the relationship. 8. Are they listing AND buying or just listing? Is there a referral needed for where they’re moving to? Are they already in contract on something? 9 What happens if it doesn’t sell or if they don’t

Here is part 2 of 'Are You Finally Ready To Become A Listing Agent"  2 The Average Days on the Market for properties like your subject property. This helps set both your expectations and the home owners. 3 The List to Sell Price Ratio. This helps you combat the ‘price it high, let them negotiate’ objection –or- helps you know if you can price it right on the mark and expect to get slightly more.  4 Know the number of homes competing with your subject property. What are you up against? How would it compare in the eyes of the buyer? Secret: The next time you have to do Continuing Education, take an Appraisal class. This will help you become a more confident pricer! 5 Is there new construction in the area that competes with your potential listing? Remember when builders provide in-house financing they often can sell a more expensive home for the same payment as your resale. Secret: A resale home for $350k may be competing with new construction as high as $500k if the builder has buy downs and in house fina

PRICING RULES Secret #1: A great Seller Prequalification Script pulls out critical facts so you can be best prepared to not just take the listing, but to price it right in the first place! Not prequalifying is unprofessional and can waste your time and theirs. Always prequalify, 100% of the time! Price it to SELL, not to SIT. Secret #2: The best price reduction conversation is the one you never have to have. All pricing scripts are best used at the listing table!  Secret #3: Don’t lose the listing of a motivated, have-to-sell-seller over price. If they HAVE TO sell, you HAVE TO take the listing! Someone is going to make a commission. Shouldn’t it be you? Bonus Secret: Proper Previous Planning Prevents Pitifully Poor Pricing! Don’t Go Unless You KNOW: 1 What the seller wants, needs or thinks it’s worth! Pricing it right in the first place prevents future price reduction drama! Even if they’re thinking it’s worth more than the comps, you need to know by how much and how they arrived at ‘their price’…

This means you DO have goals, but how do you know your own level of commitment?  1 Are these goals written down, specific and posted? Are they taken seriously? 2 Are you obsessed with your goals to the point that you push through your fears, you do what you don’t want to do when you don’t want to do AND you do it at a high level? Do you use the affirmation, ‘I’m a do-er, I do things now, I get things done!’? 3 If you’re not getting the results you need to get, are you pursuing excellence to get there or just settling for lesser results? Can you identify what you must do to correct course and get best results? 4 What is your accountability structure to achieve your goals? Who do you report to? A coach, your spouse, yourself? Do you embrace accountability or run from it? 5 How do you handle yourself when things do NOT go your way? How fast do you get back in the saddle? Do you make a failure or challenge your ‘theme song’ for the week, month, quarter or year? 6 If we called you in the middle of the night, would

When you listen to today's show you will learn how to increase your sales price. Hint: its not as hard as you might believe. Fact is, the luxury real estate markets often offer the most opportunity. It just makes sense to increase your average sales price. Think about it, you can sell 10 homes with an average sales price of $350,000 and have a GCI of around $9-10,000 and earn $90-100,000 or sell 10 homes where the average sales price is $1,000,000 and earn more $250,000. From a business perspective it just makes sense to maximize your time and return on your time by selling more expensive homes. The question is, HOW do you break into the upper end markets? Listen now. Schedule A Free Coaching Call Listen on iTunes Listen on Spotify Listen on Stitcher Learn more about your ad choices. Visit megaphone.fm/adchoices

Open House Math  1 Hold open houses every weekend as a rule until you have a minimum of 3, AAA buyers at all times. Once you put one in contract, replace it with another AAA buyer, so you are never without 3. Doing this ensures you will never, ever have a lean month. 2 When you work with at least 3, AAA buyers at all times, 2 will close per month, minimum.  3 2 deals / month x your average commission = $_______. Let’s say your average is $15,000/ sale. $30,000/month just from open houses = $360,000 per year. Even if your numbers are HALF of that, open house math makes a lot of sense.  4 If you’re already doing better than this in your business, ADD open houses as a viable ‘spoke’ and add the $60,000 to $120,000+++ to your existing business. Use the added income to pay off debt, buy a rental, pay for an assistant or upgrade your car!  Open House Prospecting Rules  1 You must use 10 Directional signs, minimum. Ask permission to place signs and connect with homeowners who allow you this courtesy.  2 Choos

Top 5 Reasons to Love Open Houses 1 Yes, serious buyers DO go to open houses. In fact, 20% of them are going to open houses so they can make a decision this weekend! Be the agent the write the contract with. Yes, they seem like buyers, but they're sellers in buyers clothing! Script: "Which home in the area do you plan on selling?" (memorize, internalize, utilize!) Fact: At least 30% of open house visitors DO have a home to sell, and even MORE when you go up in price!! Most agents don't know this because they never ask. 2 It’s a great place to meet the nosey, soon-to-list neighbors. 3 Build your future business through making maximum contacts in minimum time. This is efficient prospecting when you do it right. You'll be amazed at how much future business you'll create by doing consistent, well-executed Opens. 4 The seller who’s home you’re holding open will love you when you do your open the right way. Keep your sellers happy. They expect open houses. Give up the fight and do them right. 5 Open houses f

Todays show is part 4 of 'Lack of Homes For Sale, Stop The Insanity! PART 1 (Open with some rapport, use your FORD elements (Family, Occupation, Recreation, Dreams)...(expect them to ask, 'how's real estate?' "_Bob__, I'm reaching out to all of my friends and clients this week just to share some market news with you so you stay informed. I'm sure you've noticed that there aren't many For Sale signs around right now.  This means that a great house like yours typically is selling very quickly and not  just for top dollar but in many cases well over top dollar. Your neighborhood is selling for x% higher than last year and typically in less than _x_ days. What do you think about that? (listen to answer) So now that you know that we could likely get at least __ for your home, what does that do to your plans? / Would you like me to prepare a market analysis to see what you could expect to net in today's market?" Note: Even if they say they're never moving, you can still ask who do they know who could use your help

Todays show is part 3 of 'Lack of Homes For Sale, Stop The Insanity! These 3 categories we just mentioned should be your #1 focus. What to say? Scripting consists of 2 elements. 1. Showing your potential seller the facts about the market... plus: 2. Actually being able to handle the objection (an objection is an unanswered question in the mind of the prospect): 'I'd sell but what will I buy?) What's your current answer?  "Yea, I know, it's really hard to find anything, then you have to compete." (that's not very motivational) Instead: SCRIPTS for part 1 (show the facts) and part 2 (deal with the objection) PART 1 (Open with some rapport, use your FORD elements (Family, Occupation, Recreation, Dreams)...(expect them to ask, 'how's real estate?' "_Bob__, I'm reaching out to all of my friends and clients this week just to share some market news with you so you stay informed. I'm sure you've noticed that there aren't many For Sale signs around right now.  This means that a great house like yours typically is sell

So stop hoping, speculating and wishing the market will just shift magically to a balanced or buyer's market. That's not happening any time soon! What to do and why YOU might be part of the problem... Things we hear from agents: "I already have too many buyers, too much stress trying to win in a bidding war. Why would I want more?" "I'm afraid to take listings who also have to buy!" Are you part of the problem? If you're not reaching out to your database / past clients / centers of influence, someone else IS.  Don't get mad when someone from 'your list' sells without you via For Sale By Owner or another agent! If you're dodging these pro-active calls, you are: a) doing your people a disservice by not informing them of the facts, b) contributing to the lack of inventory by not being pro-active. Solution: 1. You must look at your own Center of Influence and Past Clients (your database) to create the inventory you're looking for! (Script to follow). 2. You must realize that even in a hot seller's marke

Fact: There is very little cause to believe that this will change any time soon. Why? 1) Demographic demand. 2) Builders can't keep up.  The cost of materials has tripled for lumber, increased 22% for steel and many manufacturers are behind on shipping critical components. From toilets to refrigerators, the creation and delivery of these items are behind. Even paint is hard to get. Nationwide, the average cost to build a house is up $24,000 on average. During the pandemic, many of the lumber producers dropped to 50% production in anticipation of the housing slowdown that never happened.  3) Inflation Hedge.  Institutional investors are gobbling up anything under $200,000 and almost always paying cash. In Phoenix for example, fully 30% of recent sales have gone to investors, either iBuyers or small investors. Flippers are also buying in these price ranges. 4) The coronavirus pandemic is a short-term component stacked upon the long-term trend we discussed in the previous 3 points. People want more space,

Todays show is part 4 of 'Do You Truly Have What It Takes To Succeed?" 18) Peak performers DELEGATE but never obfuscate. Trust, but verify.  19) Peak performers are incredibly careful who they take any advice or coaching from. ONE bad or misguided idea can ruin a business. Anyone remember, New Coke? Be incredibly rigid one taking anyone's advice. The world is full of fake experts, fake coaches, fake leaders....have filters for everything. For hiring a real estate coach: - Have they sold residential real estate? Did they/ do they have a real estate license? if yes move to Q2. If no, fake coach alert! - Did they sell at least 100 homes in ONE year? And were those individual transactions vs a building or subdivision? If yes move to Q3, if not...you can do better. Fake coach. - Did they sell at least 100 homes per year for at least 5 years in a row? If yes, you have someone who has been there done that selling homes...and they DO know how to be successful selling RE...move to Q4 - Have they provided AT least 10,0

13) Peak performers KNOW that PASSION is a fleeting emotion and that they do not need to feel passionate to be successful.  14) Peak performers KNOW that balance is a myth. 15) Peak performers know that in order for them to stay peak performers they must be true to their health. They are not overweight and exercise daily. they know there is a direct correlation between how they can perform mentally (and financially) and their physical condition.  16) Peak performers hate hearing NO. When they hear no it's an indication that they must improve not stop. NO is the market's way of telling you....' not today..maybe tomorrow...but you have to improve. peak performers intentionally ask questions that could result in a NO. A true peak performer puts themselves in a position to hear no at least 5-10x per day. If you aren't putting your ego at risk from hearing the word NO you aren't doing your job. 17) peak performers are PROACTIVE lead generators. Schedule A Free Coaching Call Listen on iTunes Listen on Spotif

6) Peak performers know that you have to choose to be rich or famous. Peak performers choose RICH over fame. Make the results you get for others your goal not making yourself famous. Don't let your ego's desire for recognition keep you from being a peak performer. A peak performer's true goal in life is to be free. You can only be free once you are free from money worries. Ask yourself, are you doing what you are doing so that YOU will get recognition from others and placate your EGO, or are you doing it to help others? 7) Peak performers are MYOPIC. They have tunnel vision focused on becoming the best at ONE thing. Life is barely long enough to be good at one thing..choose wisely. 8) Peak performers KNOW that they MUST create personal financial freedom. They know that they must have all their personal financial needs completely covered via passive sources of income. They give themselves permission to be financially free. They are dissatisfied with not being financially free. They know that once they are ri