Ready. Aim. Empire.

Today it’s time for another “Best of” episode, and we’re looking back at what you can do when a low cost competitor is killing your business. Why? Because this is probably the #1 biggest concern clients come to us with. So how do you compete in an oversaturated price-sensitive market? Today, we’ll learn how you don’t even have to!

Today it’s time for another “Best of” episode! Over the years, we’ve learned that 20% of our clients brought in 80% of our income. Without a doubt, these are our highest-paying customers and the ones that we’re most protective of. So let’s take a peak inside of your own business and determine your top tier clients. There’s so much more that you can do once you have this information!

Today it's time for a "Best of", and we're going back to an Epic Mindset Shift I recorded on embracing your real value. Why is this so important? Until this shift can happen, you're never going to be able to own what your services are truly worth! So let's make a breakthrough today and guide yourself to finally changing what you're worth. 

In this “Best of” episode you’ll learn: How Jenna turned a $300 investment into a mega-successful business for herself! How to learn to leverage what you have in assets for your business The difference between being a business owner and an entrepreneur The importance of self-care when running a business Your business can be a direct reflection of your psychological state How to leverage your time and business to make so much more (and work so much less)  The way to do business on your own terms

In this “Best of” episode you’ll learn: How wealth gives you freedom, but it doesn’t have to be your top priority The 4-legged stool of wealth and its relation to different aspects in business  The most important investment you can make right now as a business owner What’s an employee mindset and how it can affect your business  What is an investment, what is an asset and which one to focus  The difference between good debt and bad debt Three questions to ask yourself before buying equipment for your business Different ways you can diversify your business How to make sure you are not emotionally attached to your business

Over the next four weeks, we’ll be deep diving back in to some of the most important and impactful episodes we’ve had over our last 100 shows! This week, we’re talking about the epic mindset shift of avoiding the “People Pleaser Plague”. I think it’s actually more common with entrepreneurs than we could ever think, so we’re sitting down and tackling how you provide amazing customer service and an amazing experience, without falling prey to every demand a customer asks of you.

Over the next four weeks, we’re deep diving back in to some of the most important and impactful episodes we’ve had over our last 100 shows! This week, we’re looking at referrals done right, because you do not have to do this in a sleazy way. Every client has an opportunity to literally become three more clients if you just inject in these simple systems to draw word-of-mouth marketing right into your business.

In this “Best Of” episode we’re joined by Amber McCue. Amber is the founder of NiceOps and a business operations expert, and she shares how you can do what you love AND follow the money, how you can gain from creating a time budget, and the best way to focus and take action!

In this “Best Of” episode, we’re looking at the ways we use email marketing to rapidly grow our company. Automated systems, funnels, surveys and more – it’s all covered here!

We’re ending 2017 with another of the “Best Of” series, and today we’re talking all about marketing funnels: what exactly they are, why you need them in your business and how you can implement them to achieve maximum results!

We’ve been moving through the best of the best episodes of this year, and I have to say that it was no surprise to me when this one jumped to the very top of the list. The fact of the matter is, most of us are confronted with one question by new prospective clients: How much do you cost? There are three ways you can answer this that will make all the difference to turning that prospect into a long-term client!

We are right in the middle of our “Best Of” series, and I am so excited to reshare this episode with you! One of the biggest questions I get: I’m ready to expand my team, but I have no idea how to pay them? In this episode, we’re going to be breaking down the different pay plans, exactly who we’ve used each pay plan for on own team and the pros and cons of all of them. Trust me when I tell you, this is a must listen to episode if you’re looking to build a team!

We’re in the middle of our “Best Of” series, and this episode is one that created a ton of interest. In this show we broke down the first 9 months of our newest business, and its trajectory to over a half a million dollars in sales. Get ready – this is one episode you don’t want to miss!

I am so excited you’re joining me again for our “Best Of” series. You’re going to be getting access to some of the biggest episodes we’ve aired, and today’s was one we probably received the most feedback from. I’m talking about how writing out a life plan enabled me to work less than 20 hours a week while building a multi-milllion dollar company. Trust me when I tell you, this same type of work/life balance is available for you too!

In this episode you’ll learn: How to develop a hiring process {and how to read through more than just a resume!} Ways to deal with “cold traffic” hiring  Why I decided to hire someone with no certifications or experience…  How I was able to protect myself while paying to certify my inexperienced new hires Why I empower my managers and why I reward for referrals!  

In this episode you’ll learn: Adriene’s amazing journey – and how it all started on YouTube! Her advice on how to find what feels good to you… Why travelling to do workshops is such a big part of her business How they decided on the audience they wanted to target with videos The moment she says she knew the business was really “taking off” Ways the YouTube business has evolved into so much {and her future vision} Why Adriene is committed to still learning and prioritizing her community {even as the numbers grow}!

In this episode you’ll learn: Why you absolutely need to know who you are when it comes to website optimization! The reason you shouldn’t spend a fortune on your site when first starting your business What are the basics you need on your website when first starting out Why evoking emotion in your demographic is so important when it comes to your website Let the data tell the story of what works {and what doesn’t} What type of content should be on your website…  Email software suggestions and more!  

In this episode you’ll learn: All about stretch therapy and the goals of this comprehensive system How it was started {and became a huge trend in the process}! The ways in which they got the necessary feedback to develop other programs How the markets differ in various countries Marketing strategies for online business The highs {and lows} of offering teacher training Why niching down is often the best strategy for a studio…

In this episode you’ll learn:  How to stand out from a marketing perspective in the new year Why setting yourself up for January will impact the rest of your year (including the slower months)  Why you need to stay sales-focused during the entire first quarter! The importance of tracking and support staff to help identify where the money is coming from Ways to utilize outreach chains in the community Systems are the key to your studio success & don’t forget the importance of the follow up process…    

In this episode you’ll learn: What I’m truly thankful for! The original goal of this podcast, and the plan going forward My special message to friends in the US (and abroad) this Thanksgiving!