Sinopsis
Lise Kuecker has owned 4 multi seven-figure businesses across the U.S. and coaches entrepreneurs how to create consistently profitable businesses for themselves. Each one of her businesses became more successful than the one before, including her final business, which was at the brink of shutting down when she purchased it. Within one year it became the #1 profit generator in her little empire, thanks to her strategies to build recurring revenue with high profit margins, revamp its base operating expenses and create a stellar team. She sold her business for multiple 7 figures in 2016. Her mission is to transform other peoples businesses through a full calendar of clients, prices that have real profits behind them, packages that create recurring revenue, world-class client retention rates, and so much more. Are you ready to build your empire?
Episodios
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087: Crash and Learn: Liz Dialto
01/03/2017 Duración: 51minIn this episode you’ll learn: What femininity means to Liz The difference between how the feminine and masculine function How Liz was able to build interest by sharing her own personal story Why did she tune out of what others were doing in similar fields? What made Liz no longer willing to comply with the manipulative parts of advertising How her practice helps women prepare for birthing a child, getting back in touch with their sexuality and also becoming more balanced in their professional environments How Liz was able to take organic conversations and leverage them into a podcast
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086: Here's Exactly What Installing The Wrong Technology At My Company Did {and what my must tech resources are]
28/02/2017 Duración: 36minIn this episode you’ll learn: Technology will not fix underlying staffing issues and new systems cannot fix ineffective communications As a business owner, you have a bandwidth of responsibility - you should always be focused on revenue growth as a number one responsibility Why your billing systems and your customer service systems need to talk with each other Reporting is the life blood of you knowing where your business is going to go What are the most effective converting checkout pages for online businesses Here are the CRM systems I recommend… What email providers have the most support?
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085: A Low Cost Competitor is Killing Me…What Do I Do? {Part 2}
23/02/2017 Duración: 29minIn this episode you’ll learn: The difference between yelling to the masses and whispering to your ideal client How to design a luxury opt-in! What is a nurtured email sequence (and how I execute it)?
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084: Crash and Learn: Mike Kim
22/02/2017 Duración: 46minIn this episode you’ll learn: What is a “thought leader”? What are the three parts that identify a personal brand? Why it is important to not be so focused on having every piece of work or content your masterpiece - progress over perfect! Why conveying trust is one of the most important things to do when branding Your marketing is in your personal story… Why does your branding need “stickiness”? Endings are just as natural in life as beginnings How to wake up to passion and purpose
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083: A Low Cost Competitor is Killing Me…What Do I Do? {Part 1}
21/02/2017 Duración: 29minThings you will learn in this episode: How changing my mindset catapulted me into becoming a competition killer (and changed my business in a number of ways) What it means to say, “When they go low, we go high” What is a $100,000 email, and how do I get it? When it comes to premium pricing, why you need to show why you’re worth it… What is the difference between premium pricing and premium packaging? The importance of asking the right questions so people can see the value of your product or service for themselves
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082: {Epic Mindset Shifts] You Suck at Sales {And What To Do About It}
16/02/2017 Duración: 11minThings you will learn in this episode: Why it is so important to educate your clients Sales is NOT about being an epic persuader! Why one of the most pivotal part of sales is asking questions What is the one crucial foundation of sales? Why save your sales for the end?
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081: Crash and Learn: Jess Larsen
15/02/2017 Duración: 01h06minIn this episode you’ll learn: How Jess first learned that he could be comfortable making a living by obtaining a degree OR he could be highly successful becoming an entrepreneur (if he had the guts to take the leap)! How Jess was able to overcome major unfortunate circumstances when he was first starting out with his young family Why Jess chose to get a job to learn about money and where that led him How Jess decides who to do business with and who not to partner with How Jess was able to focus on making himself a better person, boss and husband… Your clients (and potential clients) can feel the confidence that you have in your business and can sense that you are their to serve - and not to just sell
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080: {Epic Mindset Shifts} My bills are always bigger than my revenue. How do I finally see a profit?
14/02/2017 Duración: 15minIn this episode you’ll learn: Why it is important to carve your pay checks from the earnings of your business How I was able to identify the cuts that needed to be made in my business - while still staying true to what I wanted my role in my business to be How I discovered budgeting at a young age and how I apply that to my businesses today
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079: {Epic Mindset Shifts} This Is Why I Stopped Shopping For the Cheapest Leads and Started Embracing Higher Cost Marketing {With Way Bigger Returns}
09/02/2017 Duración: 13minIn this episode you’ll learn: Why I invested in higher priced marketing, instead of looking for the cheap deal! How I was spending hundreds of thousands of dollars on marketing and attracting people who weren’t the right fit for my business How I discovered “less is more” How to calculate your Average Lifetime Client Value How to map out your revenue sources and how to understand their thresholds
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078: Crash and Learn: Carrie McQuade
08/02/2017 Duración: 30minIn this episode you’ll learn: How Carrie started out with just a hair bow in a classroom What the “Kindness Box” is and what it stands for Why “No’s” aren’t always permanent and closed doors aren’t always closed All about the “Creative Club Conference” and how Carrie manages it to be a cohesive group The importance of knowing what your customer wants There is always something on the other side of the hard!
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077: 20% of our Clients Bring in 80% of Our Income. This is exactly how I found our highest paying customers.
07/02/2017 Duración: 41minIn this episode you’ll learn: Why I work in a premium provider format (versus a lower price point service) Why it is important to educate your clients on how you can make a difference Why you need to let people know there is a problem and how you can provide a solution with social proof How to use re-targeting Facebook ads focused on testimonials How gift giving can influence your customers All about behavior driven Facebook and Instagram ads What does mapping your clients mean?
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076: {Epic Mindset Shifts} How to Stop Assuming Your Clients Can't Afford Your Services and Start Embracing Your Value
02/02/2017 Duración: 09minIn this episode you’ll learn: How I own my value How to stand by your higher prices How fear and nervousness stop you from owning you value (and what you can do about it, today)!
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075: Crash and Learn: Jamal Miller
01/02/2017 Duración: 38minIn this episode you’ll learn: Popularity does not equal profit - learn to leverage! Jamal focused on money and it made him lose his sense of direction How he realized that once he focused on making impact, the money naturally followed Using your skills and gifts for communication can thrust your business forward Speaking the language of your customer is one of the biggest investments you can make How a deep dive survey was able to help Jamal mine out the information that he needed to relate to his customers at all stages of their struggles
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074: 5 Surveys That Will Drive Your Sales Up, Write Your Marketing Copy For You and Save You10's of Thousands of Dollars in Creating The Perfect Product
31/01/2017 Duración: 33minIn this episode you’ll learn: Peoples’ perspectives on certain things can vary, and this year is the year of the survey! Surveys are not just for negative feedback about your business but to identify what your customers want to see in your business How modern surveys can help you speak directly to the various types of clients you have That surveys affect your gross sales How your customers and be your copywriters What is the difference between a detractor and an attractor?
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073: {Epic Mindset Shifts} Leaving Perfectionism In Your Wake
26/01/2017 Duración: 10minIn this episode you’ll learn: You don’t have to get it perfect! You are the one with the highest expectations “Perfect” doesn’t exist You don’t even have to get it right, you just have to get started It’s ok to fail…
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072: Crash and Learn: Suzanne Dibble
25/01/2017 Duración: 41minIn this episode you’ll learn: How was Suzanne able to leverage her expertise to develop a career that fit her life The way she embraced her real love and passion How does Suzanne compares product income with one-on-one consulting and collaboration The role human interaction has in what she does Why it is important to structure fun in your business A defined selection process is highly important! Why global diversity is necessary when collaborating Tips to consider when making a decision to partner with someone
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071: From Blog to Book: Turning Your Blog Into An Entrepreneurial Building Block
24/01/2017 Duración: 35minIn this episode you’ll learn: How Gretchen started a blog for personal reasons and ended up where she is today! Starting out, your business doesn’t require state of the art software or equipment How a blog was able to bring massive opportunities to Gretchen Blogs are creating and serving people in AMAZING ways How is a blog, in certain ways, like an online portfolio? Being an author can give credibility to you Learn more about how Gretchen supports other bloggers How this career has given Gretchen freedom when it comes to being a family in the military Why comparison can be a hard thing to not get trapped into
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070: How I Stopped Wearing The People Pleaser Name and Started Taking Hold of My Business and Life
19/01/2017 Duración: 07minIn this episode you’ll learn: How we carry the name that was given to us in to our adulthood (and how this can hold us back) The way we can rewrite the names that we have given ourselves, today.
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069: Crash and Learn: Rob Masri
18/01/2017 Duración: 42minIn this episode you’ll learn: Perception is reality - what you tell the market, the market believes! Never be afraid to talk to potential customers and get the data How Rob was able to offer business owners a product to not only solve their problems but create something that helped get more customer data Sales solve EVERYTHING! Make sure your business is a valid business opportunity before spending thousands on protection of that business What are the three things companies need starting out? Why sales and revenue are the only viable metric for a company The difference between entrepreneurs and business owners LINKS:
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068: When Cancer Comes Calling: Being the CEO When Tragedy Hits Home
17/01/2017 Duración: 30minIn this episode you’ll learn: How to communicate to your staff when personal tragedies are occurring How opportunity can come from tragedy Why having systems in place can save your business if you have to step away Embrace the fall back! The top three areas where there systems should be in place Customer services is how we live, breathe and die Give yourself grace….