1869, The Cornell University Press Podcast

Cornell University Press Marketing and Sales Director Martyn Beeny chats with Sara Henning-Stout, Senior Publicist at Princeton University Press, about book publicity and marketing, influencers, authors, and much more in episode 5 of the Sage Marketing podcast.

Author Josh Shifrinson joins us to talk about his new book Rising Titans, Falling Giants: How Great Powers Exploit Power Shifts Josh is Assistant Professor of International Relations at the Pardee School of Boston University, where his research focuses on U.S. foreign policy, grand strategy and international security. Previously, he served as Assistant Professor at the Bush School of Government and Public Service, Texas A&M University. He has published in International Security, Foreign Affairs, the Washington Quarterly, and other venues. Follow Josh on Twitter - https://twitter.com/shifrinson Use code 09POD to save 30% on his new book when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140107997660

Author Robyn Klingler-Vidra joins us to talk about her recent book The Venture Capital State: The Silicon Valley Model in East Asia. Robyn Klingler-Vidra is Lecturer in political economy in the Department of International Development at King’s College London. Follow Robyn on Twitter - https://twitter.com/RobynVidra Use code 09POD to save 30% on her new book when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140101038220

CUP Senior Editor Jim Lance joins us to tell us about his upcoming trip to Philadelphia for the 2018 ASA Annual Meeting: http://www.asanet.org/annual-meeting-2018 If you are attending the meeting, please do stop by our table to say hello to Jim and fellow editor Fran Benson, take a look at our new and forthcoming books, and pick up copies of our 2018 Sociology catalog and sampler. (Receive 30% off anything in the catalog by using the promo code 09POD at cornellpress.cornell.edu.) The electronic versions of our catalog and sampler can be viewed here: https://issuu.com/cornelluniversitypress/docs/sociology_2018_issuu?e=29596641/63213312 https://issuu.com/cornelluniversitypress/docs/sociology_sampler_2018_issuu?e=29596641/63230186

Suzanne Gordon and Jasper Craven join us to discuss how mainstream journalists can get the story right on the VA health care system. Essential resources for journalists and veterans alike: https://washingtonmonthly.com/magazine/july-august-2018/unhealthy-skepticism/ https://www.rand.org/pubs/research_reports/RR2298.html https://www.rand.org/content/dam/rand/pubs/research_reports/RR800/RR806/RAND_RR806.pdf http://www8.nationalacademies.org/onpinews/newsitem.aspx?RecordID=24915 https://www.veteranspolicy.org/ https://archive.legion.org/bitstream/handle/20.500.12203/9067/aa005028.pdf?sequence=1 https://www.mdedge.com/fedprac/article/159219/mental-health/choice-program-expansion-jeopardizes-high-quality-vha-mental Suzanne Gordon is coeditor of the Cornell University Press series The Culture and Politics of Health Care Work, and is the author or co-author of 12 books from Cornell including Nursing against the Odds, Beyond the Checklist, The Battle for Veterans' Healthcare and the forthcoming book Wounds of

In this episode I chat with Director of University of Georgia Press Lisa Bayer about marketing, books, the future of the university press, and much more. Read Lisa's blog on university presses and host institutions: https://ugapress.wordpress.com/2018/02/26/lets-stay-together-a-taxonomy-of-relationships-between-american-university-presses-and-their-host-institutions/ Follow Lisa on Twitter: https://twitter.com/lisambayer Follow Martyn on Twitter: https://twitter.com/MartynBeeny

Author Jules Pretty joins us to talk about his recent book The East Country as well as his Manifesto for the Green Mind. Jules Pretty is Professor of Environment and Society at the University of Essex. He is the author of many books, including The Edge of Extinction and This Luminous Coast, both from Comstock Publishing Associates. He is also author of The Earth Only Endures and coeditor of Green Exercise. Visit Jules Pretty's website at julespretty.com and follow him on Twitter at @JulesPretty1. Use code 09POD to save 30% on his books when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140100215790 http://www.cornellpress.cornell.edu/book/?GCOI=80140100580610 http://www.cornellpress.cornell.edu/book/?GCOI=80140100812330

Co-authors Boz Welborne, Aubrey Westfall, and Sarah Tobin join us to talk about their new book The Politics of the Headscarf in the United States. (Fellow co-author Ozge Celik Russell was unable to join the conversation.) Boz Welborne is an Assistant Professor in the Department of Government at Smith College. Aubrey L. Westfall is an Assistant Professor in the Department of Political Science at Wheaton College. Sarah A. Tobin is a Senior Researcher at the Chr. Michelsen Institute in Bergen, Norway. Özge Çelik Russell is an Assistant Professor in the Department of Political Science and Public Administration at Gazi University. Use the code 09POD to save 30% on their new book when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140108323510

CUP Senior Editor & Three Hills Editorial Director Michael McGandy joins us to tell us about his upcoming trip to Philadelphia for the 2018 SHAFR Annual Meeting: https://shafr.org/sites/default/files/shafr_18_final.pdf If you are attending the meeting, please do stop by our table to say hello to Michael, take a look at our new and forthcoming books, and pick up copies of our 2018 United States History catalog. (Receive 30% off anything in the catalog by using the promo code 09POD at cornellpress.cornell.edu.) The electronic version of our catalog can be viewed here: issuu.com/cornelluniversitypre…?e=29596641/61702749

ILR Press Editorial Director Fran Benson joins us to tell us about her upcoming trip to the LERA 70th Annual Meeting in Baltimore, Maryland this June 14-17th: https://www.leraweb.org/70th-lera-anl-mtg If you are attending the meeting, please do stop by our table to say hello to Fran, take a look at our new and forthcoming books, and pick up copies of our 2018 ILR Press catalog. (Receive 30% off anything in the catalog by using the promo code 09POD at cornellpress.cornell.edu.) The electronic version of the ILR Press catalog can be viewed here: https://issuu.com/cornelluniversitypress/docs/cor_ilr-catalog-052418_issuu?e=29596641/61703082

Author David Schuyler joins us to talk about his new book Embattled River: The Hudson and Modern American Environmentalism, and his book talk on June 14th at the Hudson River Valley Institute: http://www.marist.edu/publicaffairs/2018-06-04-hrvi-lecture-david-schuyler.html David Schuyler is Arthur and Katherine Shadek Professor of the Humanities and American Studies, Franklin & Marshall College. Schuyler is author of numerous books, including the award-winning Sanctified Landscape: Writers, Artists, and the Hudson River Valley, 1820–1909. Use code 09POD to save 30% on his books when you order them directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140104006420 http://www.cornellpress.cornell.edu/book/?GCOI=80140100050550

CUP Senior Editor & Three Hills Editorial Director Michael McGandy joins us to tell us about his upcoming trip to Williamsburg, Virginia for the Twenty-Fourth Annual Omohundro Institute Conference. http://oieahc-cf.wm.edu/conferences/ If you are attending the meeting, please do stop by our table to say hello to Michael, take a look at our new and forthcoming books, and pick up copies of our 2018 United States catalog. (Receive 30% off anything in the catalog by using the promo code 09POD at cornellpress.cornell.edu.) The electronic version of our catalog can be viewed here: https://issuu.com/cornelluniversitypress/docs/2018_us_history_catalog_issuu?e=29596641/61702749

Cornell is launching a new series, Histories and Cultures of Tourism, and Series Editor Eric Zuelow joins us to discuss what it is all about. We discuss the history of the field of tourism studies, seminal books in the field and what he and CUP Senior Editor Emily Andrew are looking for in regards to prospective projects. Along the way we also discuss Volkswagen Beetles, Roman graffiti, and Cornell's School of Hotel Administration. To submit a proposal for the series please contact Eric Zuelow and Emily Andrew via email. Their contact information can be found at the following websites: http://www.une.edu/people/eric-g-e-zuelow http://www.cornellpress.cornell.edu/contacts/ Eric G.E. Zuelow is an associate professor of European history. He specializes in modern Britain and Ireland, with a particular emphasis on the histories of tourism and national identity. Zuelow is author of A History of Modern Tourism (Palgrave, 2015) and of the award-winning Making Ireland Irish: Tourism and National Identity since the I

CUP Marketing Director Martyn Beeny joins us to tell us about his upcoming trip to Book Expo 2018: http://www.bookexpoamerica.com/ If you are at Book Expo this year, please do stop by Booth 3064 and say hello to Martyn, pick up advance copies of our Fall/Winter books (including one by John Cleese), and receive some choice CUP swag.

Author Jerry Jenkins joins us to talk about his two new guides from Comstock Publishing – Woody Plants of the Northern Forest - featured as both a beautiful 10 x 11 Photographic Guide, and also in more portable form as two Quick Guides – weather-resistant double-sided photographic charts that fold out to 26 x 36 inches. Jerry Jenkins directs the Northern Forest Atlas Project and is a researcher for the Wildlife Conservation Society. He is the author of Climate Change in the Adirondacks: The Path to Sustainability and The Adirondack Atlas: A Geographic Portrait of the Adirondack Park and coauthor of Acid Rain in the Adirondacks: An Environmental History. Use code 09POD to save 30% on his new books when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140102677790 http://www.cornellpress.cornell.edu/book/?GCOI=80140100847450

Host Martyn Beeny chats with Romi Gutierrez, associate director and director of sales and marketing at University Press of Florida about metadata, metrics, content marketing, influencers, local marketing, successful marketing, and the end of the book review!

CUP Editor in Chief Mahinder Kingra joins us to tell us about his upcoming trip to Kalamazoo for the International Congress on Medieval Studies. If you are attending the meeting, please do stop by our table to say hello to Mahinder, look at our new books, and pick up copies of our 2018 Medieval Studies catalog and sampler. The electronic versions of our catalog and sampler can be viewed via the following links: https://issuu.com/cornelluniversitypress/docs/cor_medieval_studies_2018_mb_issuu?e=29596641/60896191 https://issuu.com/cornelluniversitypress/docs/medieval_studies_2018_sampler_issuu?e=29596641/60776790

Author Julia Cassaniti joins us to talk about her book, Remembering the Present: Mindfulness in Buddhist Asia. Julia Cassaniti is Assistant Professor of Cultural Anthropology at Washington State University. Her previous Cornell book, Living Buddhism, won the Stirling Prize for Best Published Work in Psychological Anthropology from the Society for Psychological Anthropology. Use code 09POD to save 30% on her books when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140107114010&fa=author&person_id=5710#content

Author Jonathan Karmel joins us to talk about his book, Dying to Work: Death and Injury in the American Workplace. For more than 30 years Jon has represented workers and labor unions and their benefit funds throughout the midwest in the federal courts and before the NLRB, Department of Labor, and EEOC among others agencies. Jon is a Fellow in the College of Labor and Employment Lawyers and is the Union Co-Chair of the Occupational Safety and Health Committee of the American Bar Association. He is a frequent speaker on labor and employment topics. Use code 09POD to save 30% on his book when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140100125680

Author Tim Wendel joins us to talk about his book, Cancer Crossings: A Brother, His Doctors, and the Quest for a Cure to Childhood Leukemia. A writer-in-residence at Johns Hopkins University, Tim Wendel is the author of Summer of ’68, Castro’s Curveball, and High Heat, which was an Editor’s Choice selection by The New York Times Book Review. Use code 09POD to save 30% on his book when you order directly from Cornell University Press: http://www.cornellpress.cornell.edu/book/?GCOI=80140100978290