Sinopsis
I'm Simon Scholes, the founder and creative director of Perception Studios. I'm a former radio and tv presenter, and now run this award-winning visual marketing agency, based in Hampshire. We help brands and businesses like you to create high-quality content that will help create an emotional connection between you and your customers, giving them a better digital experience.I'm hugely passionate about you making your content really work for you, and for people to stop aiming for perfect. So let's talk and make that happen for you.
Episodios
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How to create content easily - The Social Media Podcast
26/04/2020 Duración: 41minHow to make 5 pieces of content in 5 minutes. How you can take a photo and edit it on FREE app's like photoshop express and add text ready to post your image on the different platforms of choice. Also, how you could record a video quickly and post it on multiple channels suited to the aspect ratio of that video. I even did an example and posted it immediately on my instagram stories and tiktok. There are app's like tailwind, ripl, storychic etc. etc. which can make your content creation journey so much easier than struggling to create something different all the time. My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmedia Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word.
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Blog SEO Tips - The Social Media Podcast
25/04/2020 Duración: 34minWriting a blog is difficult enough for some, then you get some smart arse telling you about other stuff to help it's reach. Well, here's some simple blog SEO tips to help you get better retention on your blogs and on your website too. My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmedia Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/pe
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Do Pinterest Better - The Social Media Podcast
24/04/2020 Duración: 34minI've been asked about this platform a lot recently, not sure why, but, I'm not an expert but here are a few tips that will help you do pinterest better than you've been doing it recently. A lot of people don't realise but pinterest although it's classed as social media, most users use it as a search engine. That's 250 million monthly users mostly using it as a way to look at images of products they WANT to buy. So the question is, as a B2C brand could you afford to not be on there and follow these simple tips? My FREE Book: https://mailchi.mp/41aadfd94880/9xyoursocialmedia Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you thi
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How To Grow Your Instagram - The Social Media Podcast
23/04/2020 Duración: 42minHow To Grow Your Instagram - The Social Media Podcast by Simon Scholes
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How To Grow Your YouTube - Simon Talks To Alan Spicer - The Social Media Podcast
22/04/2020 Duración: 55minAnswering more of your social media and video questions. Today with guest Alan Spicer youtube expert. 0:00 Simon Introduces Alan 3:10 How did Alan learn more about YouTube? 7:10 How important is video to a brand and business? 10:20 Is sub for sub OK? 13:10 Is a thumbnail important? 22:00 Is it important to have the title of the video in your thumbnail? 26:20 How should I write my description and how long should it be? 35.20 Should I monetise my videos straight away? 42:00 VidIQ What is it, and what's it capable of doing for my content? We discussed so much, so grab a brew and some Biscuits and watch the full video. Trust me there’s so much value in this content. To see more of Alan you can find him here YouTube: https://www.youtube.com/AlanSpicer Twitter: twitter.com/AlanSpicerYT VidIQ Link: vidIQ.com/AlanSpicer Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award
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Social Media Isn't A Magic Pill - The Social Media Podcast
21/04/2020 Duración: 36minIn todays Dazed Confused & Generally Buggered we discuss how social media isn't a magic pill for your business or brand, so what does it take to grow your social media channels? I also answer your questions about social media, including, should I monetise my youtube channel now that I can? Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.insta
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3 Point Lighting - The Social Media Podcast
20/04/2020 Duración: 35minWhen it comes to video I often get asked about lighting, so rather than going into loads of different lights you can buy, here's what simple 3 point lighting is all about. I also spend a bit of time chatting to Siobhan Booth from the brilliant Anxiety 2 confidence podcast, which you can find on iTunes right now. Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.f
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National Hanging Out Day - The Social Media Podcast
19/04/2020 Duración: 04minToday is national hanging out day, but obviously we're living in a world where that's not so easy. It's possible on zoom, hangout etc. with friends and stuff but have you considered opening the doors to your audience. What about a live video session with them today to help them get through the next 24 hours, maybe even make it a Q&A session so you can re-purpose the live video into content for you and they get more value from it as well. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video
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How To Get a bigger audience on YouTube - The Social Media Podcast
18/04/2020 Duración: 51minon today's Dazed, Confused & Generally Buggered I'm answering more of your questions and also talking about how you can get a bigger audience on youtube with some simple hints and tips. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Google + - http://gplus
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Talk to not at your audience - Social Media Podcast
17/04/2020 Duración: 47minWhen it comes to going live on your social media channels and creating video content, or even simply recording it, how do you create that connection between you and your audience when they can't see you? Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Googl
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How to get more views on your blog - The Social Media Podcast
16/04/2020 Duración: 29minIn todays live we discussed a bunch of tips about how to increase the viewership of your blog content. They all take effort but if you're willing to work hard on any social media content then you'll see results. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptionstudiosu
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How To Grow On TikTok - The Social Media Podcast
15/04/2020 Duración: 31minIn todays episode of Dazed Confused & Generally Buggered I answer more of your questions, and also have a chat through 3 top tips for growing your TikTok channel faster. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Google + - http://gplus.to/dailypercept
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Dazed Confused & Generally Buggered (14th April 2020) - The Social Media Podcast
14/04/2020 Duración: 26minI'm back again for another Dazed Confused & Generally Buggered. Trying to give you as much in the way of value about social media and video content as possible to get you through to the other side of this craziness so you have a stronger brand and still have a business to work in. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/
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Dazed, Confused, And Generally Buggered (13th April 2020) - The Social Media Podcast
13/04/2020 Duración: 40minMy new daily live show answering your social media and video questions in an audio format so you have no excuse not to consume it as you can listen while you're cooking lunch today. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Google + - http://gplus.to/
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Happy Easter - The Social Media Podcast
12/04/2020 Duración: 05min#HAPPYEASTER I hope you’re having a lovely Sunday staying safe. We’ve done an Easter egg hunt on houseparty and now we’re relaxing. So, what’s today’s content all about. Well, don’t forget your audience on national or more so global holidays. Wish them a happy time, don’t forget they’ll also be celebrating them, and just like you’d wish your friends a happy Christmas etc. this is your tribe so don’t forget them. Also, remember, there’s more than just Christian holidays as well. It’s not suggesting you need to go religiously mad posting every single saints day etc. etc. just don’t forget people celebrate different things on different days. Now, go find your eggs for today and let’s hope for a fresh beginning very soon indeed. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also speci
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Simon Talks to Justin Phillips - The Social Media Podcast
11/04/2020 Duración: 21minPodcasting is such a powerful tool and an area of social content that is almost frictionless. So, as it's so important to get creating a podcast, Simon spoke to Justin Phillips all about JRP Creative his podcasting company and how he'd work with clients, especially in these difficult times during corona virus lockdown. Justin’s Social Stuff SOCIAL MEDIA ★ Twitter - https://twitter.com/_justinrp ► Instagram - https://www.instagram.com/_justinrp/ ★ Facebook - https://www.facebook.com/justin.phillips.3304673 ► Website - https://www.justinrp.com ★ Website - http://jrpcreative.com/optin ► Podcast - https://www.justinrp.com/podcast/ Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their
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Try To Be Human - The Social Media Podcast
08/04/2020 Duración: 02minToday on #worldhealthday I want to ask you to try to be human. In these crazy times, content of people applauding the health services in different countries is going viral for one reason.....it's human connection to the audience. I'm not going to hijack something so important, but just remember, with your content, make it human, you know your avatar, you know the problem you're fixing in their lives so make sure your content is talking about that. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with
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How To Make Your Content Sticky - The Social Media Podcast
06/04/2020 Duración: 06minI often get asked about how to make your content sticky. So, today on #teflonday I'm going to answer your question and help you realise that there's two main components to getting your content seen rather than assuming that social media is a magic pill for your brand and business. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/
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You've Got To Start Doing This - The Social Media Podcast
05/04/2020 Duración: 07minLook, I know this is going to sound super weird coming from a guy who runs a visual marketing agency. However, when it comes to content, every form of content creates a level of friction for the audience. Blogs, you have to sit and read them Videos, you have to sit and watch them Memes etc. You have to sit and scroll and find the content However, one form of content is so powerful. It's a form of content I've believed in all my career in media, starting 22 years ago, that's audio or as you'll know it, the podcast. A podcast is almost frictionless, apart from needing a tool to download the content you can consume the value from the podcast anywhere, anytime. Right now this is ideal, you can listen as you play with the kids (just turn it louder than they're screaming), you can play it in the car as you drive to get groceries when you need them, you can listen as you walk in the park on your daily exercise allowance and so many other places too. So my question to you is, if you've not started making a p
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Let's Talk About Memes Baby - The Social Media Podcast
02/04/2020 Duración: 07minSo, the next stage in the how to 9 x your social media process is for us to say let's talk about memes baby. So what is a meme, it's a photo with text layered over the top. You're going to use the amazing quotes you created as bullet points in your blog as the textual overlay. They may need a bit of word economising to become nice and punchy and draw in the audience to like and consume the content on instagram, facebook etc. but they're a super powerful tool for you to use across your social media channels. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you