Sinopsis
I'm Simon Scholes, the founder and creative director of Perception Studios. I'm a former radio and tv presenter, and now run this award-winning visual marketing agency, based in Hampshire. We help brands and businesses like you to create high-quality content that will help create an emotional connection between you and your customers, giving them a better digital experience.I'm hugely passionate about you making your content really work for you, and for people to stop aiming for perfect. So let's talk and make that happen for you.
Episodios
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How To Get Started With Video Content - The Social Media Podcast
31/03/2020 Duración: 05minWe're onto the next stage of the how to 9 x your social media process. How to get started with video content. Creating video is pretty much imperative right now in your content creation. Is an incredible way for you to connect with your audience almost face to face without being face to face. How do you get started though, well from creating a blog before hand, you've already got your subject and your story to go through, so it's just about making it was for you to tell that story. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it
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Are You A Blogger - The Social Media Podcast
30/03/2020 Duración: 07minOnce you've got a marketing plan in place the next step is start creating content on those subject matters you've got planned. Now it's best to go with what you're comfortable in, but, the first step i'd like you to look at is Blogging. This is a brilliant place to start and the doorway to content. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http:/
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Answering Your Questions - The Social Media Podcast
29/03/2020 Duración: 30minOver the last few days since lockdown started I've been getting a few new questions, so mixed in with some older ones I've been asked here I am answering your questions on the social media podcast. If you've any more questions ask away on my social media links below. Get my book for free: https://mailchi.mp/41aadfd94880/9xyoursocialmedia Julia blake Avatar: https://mailchi.mp/56fafa42dcf4/ideal_client_avatar Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat -
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Let's Get You Planning - The Social Media Podcast
28/03/2020 Duración: 06minGet my number one book "How to 9 x your social media" for FREE: https://mailchi.mp/41aadfd94880/9xyoursocialmedia We're all in a very difficult situation right now, lockdown is a very real thing and it's likely to last quite some time. The only thing we can do is strengthen our businesses so we still have one when we come out the other side of this thing. So where do you start, well, let's start with the "how to 9 x your social media" process. Step 1......Let's Get You Planning Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it take
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Why Aren't You Podcasting Yet? - The Social Media Podcast
27/03/2020 Duración: 05minCreating a podcast is super easy, so why aren't you podcasting yet? You literally need your phone and voice notes, and then you can upload raw audio, or use apps like Anchor etc. to tidy it up. Stop making excuses, especially in the current climate get your value out there for everyone to enjoy and become part of your tribe. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscho
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National Make Up Your Own Holiday Day - The Social Media Podcast
26/03/2020 Duración: 07minSo as today is national make up your own holiday day, I thought it was an ideal time to discuss hashtags. There are many rules of thought right now as to whether you should use them at all or use them sparingly etc. etc. My personal thought is, as someone with no brand or a little brand awareness you need people to still find you which is why hashtags are so important, especially for those people who use their chosen social media channel as a search engine. So let's chat about what you can do. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've g
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National Waffle Day - The Social Media Podcast
25/03/2020 Duración: 04minSo today is National Waffle Day, such a simple food made up of the same ingredients as many other things too, doughnuts etc. etc. Social Media is the same, we don't all like to create the same way, but, we do have to make our content work so much harder for us right now. So, what content are you creating that you can make work harder for you today? Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://w
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Try Something Different - The Social Media Podcast
24/03/2020 Duración: 04minToday in America it's hashtag#nationalcheesesteaksandwich day. This isn't something I've tried personally, but from all the photos I've seen I need to try it today, it looks incredible. There are many things I'm sure we've never tried but know we should, just like for example, creating video for our social media channels. I know, this isn't something for everyone and is a very touchy subject for some as well. However, what if I told you, you could make video without being on camera? What would you say to that? Well, check out todays podcast then. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it
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Show Some Common Courtesy - The Social Media Podcast
23/03/2020 Duración: 03minIt's common courtesy day and in times like this we need that more than ever. However, when it comes to your social media, how much common courtesy do you show your audience? Do you respond to all the comments you get on your content, because you should? Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - h
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Bring Some Happiness To Your Audience - The Social Media Podcast
20/03/2020 Duración: 03minToday is International Happiness Day, so how do you go about bringing happiness to your audience and customers, especially in the current climate? Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptionstudiosuk ► Google + - http://gplus.to/dailyperceptions ★ Website - http:
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National Poultry Day - The Social Media Podcast
19/03/2020 Duración: 05minToday is National Poultry Day, I had to get my thinking cap on for this one. The fact is, there's 100's of ways to cook Chicken, but, just like social media there's 100's of ways to make content. However, without a plan in place you'll never know what you're creating and when. Put together a plan, especially for the current times and you'll know what content you're making and putting out each and every single day. My book 4 FREE : https://mailchi.mp/41aadfd94880/9xyoursocialmedia Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat
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Awkward Moments Day - The Social Media Podcast
19/03/2020 Duración: 03minIt’s #nationalawkwardmoments day. What’s your most awkward moment? Everyone loves the BTS stuff we don’t see. This is why things like Instagram stories and Vlogs etc. Are such a powerful tool for a brand and business. We live in a voyeuristic age which is why people love it so much and the rise of vertical video presents many opportunities when it comes to brand storytelling. Roughly half of Instagram’s 1 billion users now use Instagram Stories every day and receive ads from 2 million advertisers. Don’t miss this opportunity and share those awkward funny moments on your stories. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my fav
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St Patricks Day - The Social Media Podcast
18/03/2020 Duración: 06minOn St Patricks Day, a day usually full of celebration and let's be honest an alcoholic beverage or seven in the current climate staying home is the more sensible option. However, what could you bring to your audience as a service to help them feel less lonely or to simply help them out being just a good human? Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagr
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Lip Appreciation Day - The Social Media Podcast
18/03/2020 Duración: 04minThe other day was #lipaooreciationday this got my thinking. Please stop just paying your audience lip service. We all want to grow our audiences, and obviously, especially now, we’d all really like to be doing business to keep cash flow healthy. However, if your audience take the time to comment on your content, your sure as anything better take the time to write something back to them. Some may be just simple hi thanks for the comment, but other people might be opening a line of communication with you. If you get 100’s, OK just respond to the first 10 for example, but do not ignore people who’ve taken the time to comment, especially if You’re only getting 3 comments anyway.
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National Brutus Day - The Social Media Podcast
17/03/2020 Duración: 05minTo many of us like Ceaser get hung up on what our close friends and family think of us hence why today I want to talk to you about perfection of your content and why you you need to distance yourself from what people might say that are close to you that's derogatory about your content. Remember your content isn't made for them, and as much as you want their approval that won't build your brand or pay your bills.
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National Potato Chip Day - The Social Media Podcast
16/03/2020 Duración: 03minWow, #nationalpotatochip day or for is in the UK crisps day. As we all know they come a huge amount of flavours but we all have our favourite. This is just like our social media for our customers. There will be one channel that our tribe / avatar will hang out on. This is where you need to look at putting a majority of your efforts. This doesn’t mean you forget all the other channels, you still need to be posting on them, but you need to be offering your audience their favourite flavour the most and then getting different flavours too for content. So, remember you need to learn who your avatar is and then speak to them on their favourite platform of choice the most. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping t
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National Plant A Flower Day - The Social Media Podcast
14/03/2020 Duración: 04minWhen it comes to growing a seed you wouldn't expect immediate results, so on national plant a flower day it's worth having a chat about the consistency and patience it takes to grow a brand and business on social media channels as well. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.faceboo
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World Plumbing Day - The Social Media Podcast
14/03/2020 Duración: 04minOn world plumbing day, it's worth talking about the value every trade has to give their audience. Don't believe because you're a trades person you've nothing to give a social media audience, you couldn't be more wrong. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.instagram.com/simon_scholes ★ Facebook - https://www.facebook.com/perceptions
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National Be Awesome Day - The Social Media Podcast
14/03/2020 Duración: 02minOn national be awesome day what better chance than for you to really stand out on social media. Your content doesn't have to look or sound awesome, but the value you're capable of giving is awesome i'm sure, you just need to think outside the box about what you have got to say in your business. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbaingon ★ Twitter - http://www.twitter.com/simonscholes77 ► Instagram - http://www.
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Get Over It - The Social Media Podcast
09/03/2020 Duración: 04minSo often I speak to brands and businesses who need to get over the idea that social media doesn't work because it didn't work for them the few times they've posted. Too many people have been sold the idea that social media is a magic pill for their business rather than it's an amazing tool that just like building their business takes a whole lot of hard work and patience. Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/ Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video. SOCIAL MEDIA ► Snapchat - http://www.snapchat.com/add/stopjabbain