Ready. Aim. Empire.

In this episode you’ll learn: • Shira’s amazing story and unique journey into fitness industry • How she fell in love with kickboxing, overcame her own struggles and became an instructor • What to do to balance your love for fitness with being a business owner • What Shira learned about building out her business and taking the leap to grow • How TCC guided Shira with the processes she needed to grow her business • Why Shira really does what she does!

In this episode you’ll learn: • The most common issues studio owners are having when it comes time to hire a manager • Why the job posting is so important, and the crucial things that absolutely need to be in it • When is the best time to recruit {and what Cherise always does when looking to hire} • What happens when you hire out of desperation… • Where to find the best candidates for your next managerial role {and it’s not always online!} • What the interview process and initial phone screening should look like • What to do when you’re ready to extend an offer that will set you, and that person, up for success LINKS: support@studiogrow.co 

In this episode you’ll learn: • What motivated Erin to record this episode {and why this is a vulnerable topic for her to talk about} • The biggest mistake she sees when studio owners hire a new person and what happens when they hold on to the wrong employee for too long • Why you need to allow enough time for training {and then set realistic expectations} • No employee is perfect – allow for mistakes! • How your business can only grow as much as your people do • Why you need to keep the pressures to yourself, even when it may be tempting to share them with your staff LINKS: support@studiogrow.co 

In this episode you’ll learn: • All about Cherise’s diverse work experience that took her around the world • Why she pivoted from her career in eduction to tap into the fitness industry • What Cherise has done to train, hire and lead other trainers in her studio • What is was like for her to join the Studio Grow team • How to identify a “business snapshot” {and then identify any pain points} • Why organization is a big piece to the puzzle for Cherise, and how she is now teaching this to her clients • Last words of advice - Trusting the process, setting expectations and consistantly training LINKS: support@studiogrow.co 

In this episode you’ll learn: • How Kristel realized the way foods influence our bodies from a young age, and then used this knowledge to help her husband Michael • Their journey to start the company and why online sales were key at the beginning • The reason that social impact means so much to Kristel and Michael, and when it became a big part of their company’s mission • The way they ensure that they source only the best ingredients {and why they call the farmers they work with “Super Heroes”} • What questions we should all be asking about the food that we consume • How Kristel and Michael knew it was time to expand their team, and the biggest mindset shifts that had to be made • The way that YourSuper.com builds the customer experience into their marketing • The biggest challenges they’ve faced, how to draw the right team members to you, and much more! LINKS: https://yoursuper.com/  https://www.instagram.com/yoursuperfoods/ http://www.facebook.com/yoursuperfoods https://twitter.com/yoursuperfoods happy@you

In this episode you’ll learn: • How Ali got her start in business and the ways that she navigated being one of the early pioneers of digital marketing • Why more than one method of marketing is so critical for your success • The reasons that Ali says we shouldn’t lose faith in the “old school” ways of marketing and customer service • How to begin finding your genius and your gift, and then what to do to get clear with it in order to up level your business • What had to happen for her to realize that she needed help as her business and family grew LINKS: https://alibrown.com/radio/ https://www.instagram.com/alibrownofficial/ https://www.facebook.com/alibrownfan https://twitter.com/AliBrown https://www.linkedin.com/in/alibrownla The Big Leap by Gay Hendricks

In this episode you’ll learn: • How to end your session or group workout using a “cool down method” • Why you’ll want to end on a high note with a mantra, outro, or information- based statement • Clients love seeing employees supporting each other {what this means for you} • To not promote your other classes at other studios • What exit music to use and how you can say good bye to your clients the right way • How to be mindful of transition time and to do what you can to help the next instructor • Engage on social {and build a relationship outside the studio!} LINKS: https://studiogrow.co/episode361 https://studiogrow.co/episode360 https://studiogrow.co/episode359/ https://fitnesscareermastery.com/ https://fitnesscareermastery.com/studiogrow https://www.instagram.com/fitnesscareermastery/ https://www.facebook.com/fitnesscareermastery 

In this episode you’ll learn: • What clients need to know about the workout, drill or movement patterns that allows them to enter a flow state • The three different types of ways your clients learn, and best practices for serving them • The importance of investing in a proper mic system for your classes {and how it really elevates your class in so many ways!} • Why keeping your clients engaged is priority • In a group fitness class people are in that room that all different reasons, as an instructor be sure to stay neutral • Visual cues to use {and what not to do in class} • The importance of taking responsibility for making sure your clients understand you and make the necessary adjustments • How to be flexible when it comes to accommodating the clients in the room, and more! LINKS: https://studiogrow.co/episode360/ https://studiogrow.co/episode359/ https://fitnesscareermastery.com/ https://fitnesscareermastery.com/studiogrow https://www.instagram.com/fitnesscareermastery/ https://www.facebook.com/fitnes

In this episode you’ll learn: • Why the client experience is everything when it comes to the future of boutique fitness {and it starts before they even walk in the door to your studio} • That high energy music the whole time isn’t better, and other considers with the music you play during class • The reason that reconnected with your why before each class is important {and ways to do it} • How to effectively prepare and hold space before the class starts • Tips for greeting people and making them feel welcome • Why your introduction is so important, how to ask if anyone has injuries in the right way, what’s next in Part 3 of this series, and much more! LINKS: http://www.theclientcure.net https://fitnesscareermastery.com/ https://fitnesscareermastery.com/studiogrow https://www.instagram.com/fitnesscareermastery/ https://www.facebook.com/fitnesscareermastery https://fitnesscareermastery.com/episode4/ 

In this episode you’ll learn: • How Barry and Shay each got their starts, very differently, in the world of fitness • Why both needed to take a leap of faith to get to where they are today • How Barry became a master trainer and the unique opportunities he’s had around the world • The strengths and unique perspective that Shay brings to the business • Why education and the client experience is going to be so important going forward • How helping to create a brand for someone else differs from developing your own brand • What makes a successful master trainer and a successful studio owner • What comes first – programming or instructor quality LINKS: http://www.theclientcure.net https://fitnesscareermastery.com/ https://fitnesscareermastery.com/studiogrow https://www.instagram.com/fitnesscareermastery/ https://www.facebook.com/fitnesscareermastery https://www.instagram.com/barryennisbe https://www.instagram.com/shaykostabi 

In this episode you’ll learn: • What led Christie to start and operate her own Pilates studio in Dublin, Ireland • How the market has changed in Dublin and the ways that this impacted her business • What is Ballet-lates and what the method offers her clients • What the structure of Christie’s studio looks and the lessons she’s learned in her market • Christie’s experience with TCC and the ways the program has benefited her and her business LINKS: http://www.theclientcure.net http://d4pilates.com/ https://www.facebook.com/D4Pilates http://balletlates.net/ 

In this episode you’ll learn: • What initially drew Katie to The Client Cure • Competition was hard for Katie at first, but how she now sees competition in a whole new light • The way she completely changed her self-worth by learning how to properly position her pricing • What Katie dealt with when she needed to rebrand her company • How building relationships the right way improved her customer intake process • Her best tips and advice for studio owners LINKS: http://www.theclientcure.net https://www.soultigeryoga.com.au/ https://www.facebook.com/BikramYogaNorthernBeaches/ 

In this episode you’ll learn: • What Rachel has she learned so far in her journey as a new franchisee owner • The way she was able to massively increase her conversion rate during the first few weeks of TCC • Why implementing a plan to increase her social media activity was exactly what Rachel needed • How Rachel started putting more focus on retaining clients • What you can do to save $20,000 in your business this year • Rachel’s exciting plans for the future of her business! LINKS: http://www.theclientcure.net https://thebarrecode.com/studio/sunnyvale/ https://www.facebook.com/BarreCodeSouthBay/ https://www.instagram.com/barrecode_southbay/ 

In this episode you’ll learn: • The biggest pitfall or gap found in most small boutique studios websites • How to start profiling your ideal customer and then using that information in all your marketing efforts • The impact that “overdoing” your website has on your potential clients • Changes that you can make to your website today that will dramatically improve its effectiveness • Why mobile “find-ability” is critical • Fernando’s thoughts on the current trends in the industry LINKS: http://www.theclientcure.net https://www.cuisinteractive.com/ fernando@cuisinteractive.com Text 954-478-9255 to set up a call with Fernando! https://www.facebook.com/cuisinteractive 

In this episode you’ll learn: • What the Yoga Blessings Fund is all aobut and how Adeline Yoga gives back • How and why Heather created Adeline Yoga to flourish in the social justice field • The way that changing her pricing structure really helped fuel the social justice work Adeline Yoga has been able to • How creating the right culture in your studio can really elevate your business • That transparency is key to having both a successful business and team culture LINKS: https://www.wellnessliving.com/  *mention Lise & Maura sent you! http://www.theclientcure.net https://www.adelineyoga.com/ https://www.instagram.com/adelineyogastudio/ https://www.facebook.com/AdelineYogaStudio Emergent Strategy by Adrienne Maree Brown

In this episode you’ll learn: • What to keep in mind if you’re setting up a referral system {and why you need to be using referrals in your business} • What to say to “plant the seed” for referrals from new members • How to create a really effective membership referral program • The “one month referral” contest and other strategies on what to use to incentivize your customers • What to do with the leads that come in, the best way to follow up, and more! LINKS: http://www.theclientcure.net 

In this episode you’ll learn: • Chris’s intriguing background and journey, and how he ended up where he is today • The philosophies he’s used that’s worked for him {in both business and life in general} • What led to a major transformation in his life in November 2016 and the lessons he learned from this experience • How Chris learned that riches are more than just money or “things” • The way he and his wife have built their business and the role that reviews, testimonials and solid all-around customer service has played • Why he decided to do The Client Cure and the results he’s seen since implementing what he’s learned from it this year • What’s next for Chris and the exciting vision he has for the business LINKS: https://www.wellnessliving.com/ *mention Lise & Maura sent you! http://www.theclientcure.net https://r1se.co.uk/ https://www.instagram.com/r1seyoga/ https://www.facebook.com/R1SEYOGA/ https://twitter.com/R1SEYOGA 

In this episode you’ll learn: • Some of the stories that studio owners are telling themselves about their time management • Why time management is all about organization – and you can’t plan or schedule the unexpected! • The steps to take to being organizing your schedule {plus the questions you need to ask yourself in order to do it} • Best practices for eliminating distractions and an example of what Cherise’s daily schedule looks like • How you can use delegation and outsourcing to make your life so much easier • What Cherise means when she says “it’s about working smarter, not harder” LINKS: http://www.theclientcure.net https://www.upwork.com/ 

In this episode you’ll learn: • A recap of the 4 essential elements of success • Why you can’t afford not to plan • What you can do right now to set yourself up for success • The key things that need to be aligned for your marketing plan to be effective • What your 90-day plan should look like and a step-by-step process for following it • A simple way to know if you’re working towards your goal of a 20% increase in revenue LINKS: http://www.theclientcure.net http://studiogrow.co/ads2019 

In this episode you’ll learn: • What identifying a BIG goal for your year will do for your business • Who your ideal client really is and how to talk directly to that person • What providing a judgment-free brainstorming sessions looks like and how it will transform your business • What is a marketing plan and what it needs to be effective • A goal without a plan is just a wish! LINKS: http://www.theclientcure.net http://studiogrow.co/ads2019