At The Coalface Podcast - Hosted By Jason Greenwood

Jordan is the Founder & CEO of Salvit Advisors - https://www.salvit.com Jordan was gracious enough to be our guest mentor for this episode of Mentoring Moments - thanks Jordan! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship with Jason on this page: ⁠https://www.greenwoodconsulting.net/jason-greenwood-mentor-sessions

Eric is the Co-Founder & CEO of ReConvert - https://www.reconvert.io ReConvert is a post purchase customer experience platform/app for Shopify merchants ReConvert helps merchants sell more, by making it easy to optimize the post-purchase journey ReConvert allows merchants to add checkout upsells, one-click upsells, thank you page offers & more in minutes In this episode, Jason & Eric discuss how important the post purchase customer experience is to AOV, LTV and customer loyalty and how ultra careful merchants should truly be with anything that could add buying friction PRE-purchase ReConvert Upsell & Cross Sell Shopify App⁠ ReConvert YouTube Channel

Jason is the Principal B2B Visionary at Bloomreach - https://www.bloomreach.com Jason is a long time B2B commerce industry veteran, with over 20 years in the space! Jason helps B2B brands improve their product data and search/merchandising game by helping them realise data as an asset Jason acts as an internal B2B evangelist at Bloomreach, ensuring that the platform is fit for purpose for B2B merchants and their complex & unique requirements Bloomreach is a personalisation, search and merchandising platform for eCommerce In this episode, Jason & Jason discuss how product data and the B2B customer experience are mission critical catalysts for B2B merchants to be able to sell more in the brave new world of digital commerce

Dustin is the Founder of Performance Marketing Manager - https://performancemarketingmanager.com Dustin was gracious enough to be our guest mentor for this episode of Mentoring Moments - thanks Dustin! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to apply for 1-1 mentorship with Jason on this page: https://www.greenwoodconsulting.net/jason-greenwood-mentor-sessions

Sophie is the Co-Founder & CEO of yayloh - https://www.yayloh.com yayloh is an end to end returns platform for fashion brands yayloh is laser focused on how brands can turn returns into a strategic customer retention advantage vs just an expensive part of doing business yayloh believes that returns are a crtitical customer touch point, one that can build brand value, give customers joy and stand out as a reason to return to the brand again and again In this episode, Jason & Sophie discuss how brands need to change their mindset and strategy around returns so that it becomes a key pillar of long term trust building between brand and customer

Suzie is the Digital Marketing & E-Commerce Lead (ANZ) at Metagenics - https://metagenicsanz.com Metagenics is a natural health product and supplement manufacturer Metagenics supplies the trade (Practitioners) and retailers via B2B eCommerce & EDI Metagenics is also increasingly leaning into DTC eCommerce for sales of its consumer/retail products In this episode, Jason & Suzie discuss the challenges and opportunities that eCommerce presents for manufacturers and how they can best leverage digital channels to educate, inform and ultimately sell more

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page: https://bit.ly/3Ncui1c

Ron is the Co-Founder & CEO of Rockerbox - https://www.rockerbox.com Rockerbox is a SaaS based, Omnichannel marketing attribution, tracking & modelling platform Rockerbox "brings clarity to the noise through accurate attribution and marketing mix modeling that helps you make the right optimizations." Rockerbox allows markeeters to become increasingly confident in where their marketing budget is working hardest for them In this episode, Jason & Ron talk about the evolving world of online privacy, how this is affecting marketers' ability to do their job well and what they can do about it

Brandon is the CMO of Wholesale Gorilla - https://wholesalegorilla.com Wholesale Gorilla⁠ is a Shopify App that adds a suite of B2B functionality to Shopify Wholesale Gorilla has been available since 2017 and has steadily added new functionality then until now Brandon was brought in by the founders as a fractional CMO to help supercharge app sales and performance through strategic marketing initiatives In this episode, Jason & Brandon talk about the challenges of building a brand outside the Shopify ecosystem and how B2B eCommerce tech vendors can position and market themseleves for succsess in this bravew new world

Liz is the Founder & CEO of GROW AI - https://www.getgrowai.com Liz was gracious enough to be our guest mentor for this episode of Mentoring Moments - thanks Liz! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page: https://bit.ly/3Ncui1c

James is the Founder & CEO of ⁠Particular Audience⁠ - ⁠⁠https://particularaudience.com⁠⁠ Particular Audience is an eCommerce Search, Merchandising and Personalisation Engine Particular Audience helps merchants sell more by tailoring their customer experience to the 1-1 level In this episode, Jason & James discuss how Particular Audience has evolved in the age of AI and how merchants and their customers are benefiting as a result

Andrew is the COO of Commerce Vision - https://www.commercevision.com.au Commerce Vision is a SaaS based, B2B focused eCommerce/Omnichannel platform Commerce Vision also offers advanced order management/automation, field merchandising and mobile CRM modules In this episode, Jason & Andrew discuss how B2B eCommerce has evolved over the last 20+ years, how Commerce Vision has evolved alongside these changes and how B2B merchants can leverage a modern tech stack to deliver sales and service efficiency and advanced eCommerce UX at scale

JASON GUESTS ON THE CANDID FOUNDERS PODCAST! In this episode, Jason's reviews the Bare Kind Board Pack in REAL TIME! We discuss: Channel Risk - how does BK expand from 1 B2B Marketplace and an online store into everywhere Who are the BK ICP's and how do we get them to trust us? How does BK think about their business as charity first, not channel first. At the moment Charity feeds into B2B and B2C but should be leading, it's their secret sauce! -------------------------------------- Key Candid Founders & Bare Kind Links: Candid Founders YT Channel: https://www.youtube.com/@Barekind/videos

Arjun is the Co-Founder & CEO of Rye - https://rye.com Rye⁠ aims to be the 'plumbing' of the next generation internet Rye⁠⁠ will be the 'spades and picks' that enables commerce everywhere Rye⁠⁠ connects buyers and sellers via intermediate merchants across media and other platforms (think Link In Bio platforms, Netflix etc) In this episode, Jason & Arjun discuss the gaps in the market that are preventing commerce from being truly universal and how Rye and their heavy hitting VC backers aim to fix

Lance is the Director, Business Groups and General Manager of B2B at BigCommerce - https://www.bigcommerce.com BigCommerce is a SaaS eCommerce Platform targeted at mid-market enterprise eCommerce merchants and above BigCommerce has increasingly focused on serving B2B merchants more deeply and completely over the last few years starting with the release of the 'B2B Edition' in mid-2021 BigCommerce followed up this release with the purchase of BundleB2B and B2B Ninja in mid-2022 and have continued to rapidly develop, enhance and extend B2B functionality in the platform ever since In this episode, Jason & Lance discuss the current state of B2B commerce, its mid-term growth prospects, the importance of B2B merchants to BigCommerce and why B2B functionality is such a central focus for the platform and its future

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Brayden is the Growth Specialist at Holler Commerce - https://www.hollercommerce.com Holler Commerce is a social commerce platform that converts audience into community and impressions into revenue Holler Commerce started life as the home-grown tech behind the wildly successful otdoors community and commerce platform GoWild Holler Commerce is the productisation and commercialisation of the GoWild tech underpinnings Holler Commerce is designed to help retailers start with community and build commerce experiences on top of it In this episode, Jason & Brayden discuss how Holler came to be and why brands should focus on building out and serving a community of the like minded before ever trying to sell to them

Matt is the eCommerce Manager at Thermacell - https://www.thermacell.com Thermacell is a designer, manufacturer, wholesaler, distributor & DTC retailer of natural insect repellent products Matt has a deep background in DTC & retail eCommerce having come from Amazon Matt has helped Thermacell turn his experience into a strategic B2B eCommerce strength In this episode, Jason & Matt discuss how B2B brands can leap  ahead by pulling from the rich eCommerce talent pool to be found in the DTC & B2C eCommerce world

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Kasper is the Co-Founder of CEO of Hello Retail - https://helloretail.com Hello Retail helps eCommerce brands create an ened to end personalised customer Journey Hello Retail provides: Search & Merchandising, Product Recommendations, Audience Builder, Triggered Email and Personalised Brand Page functionality In this episode, Jason & Kasper discuss how and why brands MUST make their customer experiences more personal and tailored if they want to win at the game of retail