Nik And Ant - Ptma Podcast

We summarise February business reviews in this episode with a few questions from the Q&A's.  Each month the guys in the Academy do a full monthly business review, and here are some of the trends we are seeing;  Time management and prioritisation challenges. Committing and getting clear on the objectives for the month. marketing which aligns with these goals.  Plus  ... Q&A. 

What do you think is better in your opinion, 30 clients who only see you for PT once a week, or 10 clients who see you 3 times for PT a week ? and why One of my clients has been working with me, in person, for just over a year now. She mentioned that she's hit 5 stone weight loss (some of it on her own, before working with, but a lot of it is whilst we've been training together) so I got her to send me progress photos. They looked incredible so I got straight on posting them on Insta. Then one of the other PTs in my gym sent me a post by a local online coach, using her photos and her story saying her results were all down to his online coaching and that they weren't done yet I asked my client about it and she said the coach is a close family friend and she dJust advice on on line programmeid a free month trial with him before lockdown, but didn't like it so didn't continue after the first month She sent him the photos, so I guess that's between them, but, from my point of view, it seems pretty shitty

how does everyone find new content for socials? and plan it How would you reach out to help a client who due to stresses of work, family life etc keeps smashing in the Twirls uncontrollably? He then beats himself up about this and goes off track. I only see him every fortnight? Cheers Pretty Boys. I feel like clients that are quick to sign up, are also quick to leave. How do I keep stop that from happening if they are eager to start? How to ride the highs and lows of the business more smoothly? I feel like my self-worth is directly tied to how well my business is doing. When everything goes well, I'm confident and happy. But when something goes wrong, I'm struggling not to take it personally. How best to use Facebook for conversations etc? I get lots of engagement on posts but I'm not sure if I'm making the most of it. How can I get my clients engaged in my community group (challenges, ideas to keep them engaging) How essential do you think talking to camera videos are for social media? As oppose

Any recommendations for resources to broaden my non-resistance training exercise repertoire? Including conditioning type exercises, functional movements etc. I often see names for exercises away from resistance training and think 'What the fuck is that?' what do other people do as a final check in and how do you work around clients that have have dictated to the process and been rude and expecting support after the process has ended? I'm struggling with the idea that you have to sell an outcome, not the product. Most people like to know the features of the product before buying, and in my case, the fact that my offer is unique also sets me apart from other yoga teachers. Is there a right time to mention the features, and if so, when? I sometimes wonder if my niche/ target market can afford 1:1 coaching and wondering I'd be better doing group coaching as a service for them, given that community will be an incredible and valuable feature for them. Is this me overthinking or assuming too much? GETTING S

We kick off this week with the most important questions of ... Who would we power slap? Then normal proceedings resume;  It's har to organise client events and meet ups, even a monthly zoom call because all my clients are so busy. How can I tackle that with something that can keep everyone engaged without people missing out all the time? how do you respond to enquiries who already devalue your service by shopping around for the cheapest option How would you split pricing for pair pt sessions? I am looking at changing my referral campaign and needing some advice. I'm going to use the last Saturday session of the month as an opportunity to bring someone along for free. My referrals haven't been great over the last year, do you have any tips to incentivise members to want to bring members along to this? I know you've spoken about doing quarterly prizes in the past, so I could potentially run this event once a quarter instead of once a month and make a bigger deal out of it. If I am doing it o

How important do you think social media is for in- person PT? All my clients come from the gym or referrals. I'm not sure posting is a good use of time as I get very little (if anything) back from it. I am going to start using stories more, how do you decide what content you put on your stories and what content you post on your news feed Honestly, got none this week. I’m sure the marketing section will generate some the weekend Would you suggest theme for the week on content. for example I was going to do 1 barrier ie Where to start w strength training and focus content around that for the week? Or mix it up? (it that makes sense ha) When to put aside the time for ‘overflow slots’ if client needs to rearrange With algorithms changing all the time, and engagement going up and down, what should we prioritise when it comes to socials? What's your advice for feeling quite overwhelmed with marketing/ social media and constantly feeling the need to 'keep up'? Really caught up in a vortex of time spen

Is it ok that I’m ‘standing still’ in regards to lead generation at the moment., whilst I’m getting through the course. There’s lots to take in and I feel like I need to stop and take stock of everything. To complete the financial dashboard tasks and make that a priority How do we go about online lead gen? Should we follow loads of people, reach out as soon as possible, I know I can provide value but it’s more about getting new eyes on me Should you be actively spending time each day following people or focusing on creating content that people share so they see your page organically? I want to start online in April, is it too early to start discussing now? If I wanted to use a part of a client get together for service feedback, ideas and input, how would you go about this to ensure the info gathered is solid?

An episode dedicated to personal trainers and coaches working on the gym floor.  We break down how to take advantage of all the FREE leads walking through the gym doors everyday.  We chat through your barriers, challenges and mind set around this activity. Techniques and conversation structure And how to follow up with the leads you have generated.  Questions and feedback send to admin@ptmentoracademy.com  FREE Business accelerator course available until 31st January 2023 click here

What do you think the absolute max price is (per month) for a service that offers 1 session per week with out taking the piss and over charging? Would you spend time each day following new accounts or hope that people find you through your content what is the best way to encourage clients in a group chat Do lead magnets have to be free - is there harm in a small fee to keep people accountable to it (i.e. 21-28 day challenges etc) How to retain clients after 6 month’s program without feeling sleazy? Ask about how to navigate through course and use e- learning book, plus dashboard Yes homeboys. In on a Sunday. Virtual High Five. Any recommendations for resources to get a deeper understanding of exercise biomechanics? What is your advice about clients that don't engage with nutrition support or check ins /monthly reviews I've given options of a short check in (3 questions with rating on a scale) , tracking on an app, food photos, food diary and even scaling it right back to just tracking portion

Have said this one before, but always struggle with making conversations in the DMs. Any tips just to refresh myself Top tips to avoid burn out, especially balancing shift work on PT and building business. The shift work seems draining How do you overcome procrastination and believe that your posts are good enough to post The 90 Day Programme trap' Please can you explain in more detail about this. The reason why I ask is because I have shifted my sales and marketing to attracting leads to my 90day program and I am now a bit concerned I might look like 'one of them coaches' if you know what I mean. My 90day program is 3 months of 1-2-1 online coaching program and if they need/want to continue for longer than 3 months they and and do, I communicate this in the initial consult. Thanks for the feedback. Tips to help with scheduling marketing posts on social media

If I’m increasing my price what options can I give to the client If a client was to leave the business out of the blue, would you send out a feedback form to them, to thank them for their support etc but also get feedback on why they left/what they would improve etc? What's the main thing you see succesful coaches do? A stand out trait they all have maybe? When collecting feedback from clients what questions should I include? Should it be anonymous for more honest feedback or individualised so I can tailor my service to each person? How to support my client who struggles with self belief and low self confidence, I am actively listening to her and ask reflective and open questions then guide her from there, she sounds better after, then after few days, she asks if I can help her with that again, I feel like we are not getting anywhere. Thanks For client monthly reviews, I am thinking about creating a monthly review form for clients to fill out, then give them the option to book a call with me if the

How do you go about setting goals in a monthly review for pairs coaching? Separately (in the same meeting) or together? How can I help a client value my service? What are your best tips to get lots of client transformations? We sell results, Do you think it's important to sell a monthly online coaching service as a programme with an end date (Example : 3 to 6 month programme) so that the client has an end date to aim for? Then there would be the option to continue if the client wanted/needed. When to know when I can go full rent. (I don't feel confident to do so yet as I need to sort marketing out but my goal for next year) What is the best way to dig into exploring clients values? For both 1:1 and small group clients.

If someone enquires and wants to know prices straight away, is there ways we can show plenty of value before and during the consultation? How can I phrase questions in a client feedback survey, so that I get critical feedback on what I can do better? How to start to promote online coaching Please can you give me your thoughts on tracking conversations. When tracking daily 'conversations' I'm guessing I only track the conversations I have with leads I want to have continuous conversation with and then maybe sell to. Is that correct? If the conversation with a lead is a NO GO (not my fit / not my niche / bit of a tit) I am guessing I don't track that one and move on. Thanks I have watched the small group training webinar. I am going to give my clients access to Truecoach so they have access to workouts out with their sessions. Is it ok to give all clients the same program to follow? Or should they all follow different ones? I was planning on giving them all the same plan with instructions on

I'm worried Im starting to gather interest for January sign ups too early Is it ok to start generating leads & enquiries for January now or should I be focusing on getting these people signed up in December? From January I am changing my holiday policy so I am taking 4 weeks off throughout the year without pausing any of my memberships. I am planning to upload a document to TeamUp that all my members have to read & agree to moving forward. Have you got any advice for the best way to communicate this change? And if anyone isn't happy with it should I give them an option to cancel their membership for January? I have a client that has gave me feedback, they are happy with how things are and respect me for what I do, but they keep bringing up how I need to do meal plans and offer sessions on the weekend when I dont work. How would you go about not letting it get on your nerves because there is only so many times I need to explain Is there any best way to approach December (in terms of mark

Should I link Stripe to Calendly? - (I haven't done the pricing module yet so think this will explain more) What do you think is a good range of sessions to do per week, to avoid burnout but to maximise income and a high level of service? Can you explain how to take time off from 1-1 clients without having to double up on sessions before or after your break?  How to approach an online client that has not got back to last 3 messages or not checked in And how would you communicate this with clients any advice on lead magnets aimed a busy parents. I have some ideas but wondered if you know any golden ones for this market that work well ? Thanks What is the best way to support someone who hasn't got any goals? My client has been with me a year, her nutrition and training are good. I feel like she's not getting anything outside of the sessions and there's not much to feedback to give from her checkins. If you work face to face, should you still do weekly check ins of some sort? Be a fuckin miracle if this m

When to increase prices and how to approach it with current clients? Thanks guys. What are your best ideas for client community groups to connect with eachother? Things such as group workouts, days out, challenges etc What's your biggest take homes from the conference I want to know the best way to pick out a winner to give me the best chance of maybe getting a long term client from it Any recommendations for a 'hub' of sorts for client educational material? Is that the gist of Notion?

Anywhere else I can push group PT other than socials, floor? Can't think on anything exactly right sorry? For a PT that works in a commercial gym, If you can't get balanced shifts that work alongside your business, would you say being a rent paying PT is a no-brainer? What's your thoughts of offering some kind of free trial for 121? Maybe through an email series but something that could help a prospect have a bigger buy in How can I be better at being more direct with my call to action? I know it's something I need to do better at but sometimes I worry about coming across as pushy or 'salesy' Probs too late now because I've slugged the timing of this. Enquiry landing page....What would be the essential info needed? Cheers Sweet Lips.

What type of questions can you use for a lead generator on and off the gym for with out it looking saley? What are your thoughts on having a website? Or is an Instagram/Facebook page enough Advice for my first seminar/ talk how to keep it interactive and interesting? How would you post differently on FB than Instagram (if at all) Just pondering, with me not yet doing a full year in this sector, would you typically expect, and therefore forecast/plan, for this period to be a little more challenging? Cheers Broski's My question is at some point I want to look to hire another pt in my business. How would you payment? would you just give them a salary (hours that they work on my business) or the percentage of income clients. What would be the best way? And I wanted to ask as a self employed pension, what is the best company or organisation to go with for self pension? This is due to I want to scale up my business so that I don’t feel like I am alone, to help with Annual leave and take some work load of

The coaches conference is by coaches for coaches!  In this episode we run through who the conference is for, why attend, what you'll walk away with and the schedule of subjects and speakers.  We are so excited and buzzing for the event with some top class speakers and amazing people turning up all the for the same reason.  Speakers include;  Dan Osman Nicola Hobbs Emma Storey gordan Emilia Thompson Gregg Slater  Currently (21st Oct) we have just released another 20 tickets.  Get your tickets by clicking here! 

What would you recommend as a check in process? Google form, pics weekly/monthly, metrics measured? Find some clients reluctant to measure some things. Thanks What other people have done in my situation they have a fear and sticking point around posting content. Why is stripe used more than gocardless? does it really matter which one you use? I know gocardless notifies you when people cancel or miss a payment but im not sure stripe does Other than conversations, what's one way you would try stand out if you were on the gym floor again How to approach a client who is being very guarded with her nutrition? I have tried to meet her where she is at and support her in methods that she knows work for her, but she isn't seeing the results she wants, is active outside of her sessions and completing her own workouts. She has PCOS and is peri menopausal, she says she has 'tried everything in the book' and nothing works for her but every time I try to approach her nutrition and have an open conversation, she c